SAGTEC GLOBAL LTD Launches 12-Month Media Awareness Campaign with New to The Street.

Monday, Aug 18, 2025 8:06 am ET1min read

New to The Street has announced a 12-month media awareness campaign with SAGTEC GLOBAL LTD, featuring sponsored programming on Fox Business and Bloomberg, TV commercials, out-of-home billboards, and non-deal roadshow support. The campaign aims to expand SAGTEC's visibility with investors, customers, and partners across Southeast Asia and the US.

New to The Street, a leading business media platform, has announced a 12-month media awareness campaign in partnership with SAGTEC Global Limited (SAGTEC). The campaign, which began on July 1, 2025, aims to enhance SAGTEC's visibility with investors, customers, and partners across Southeast Asia and the U.S. [1]

The engagement combines monthly earned media, national TV exposure, TV commercials, out-of-home billboard placements, and non-deal roadshow support. The campaign will feature sponsored programming on Fox Business and Bloomberg, with monthly interview features filmed at Nasdaq MarketSite/NYSE. Additionally, the campaign will include TV commercials, out-of-home billboards, and non-deal roadshow support to expand SAGTEC's reach. [2]

Vince Caruso, Founder & CEO of New to The Street, stated, "New to The Street is built to give credible companies predictable reach and measurable outcomes. With SAGTEC, we'll align network television, YouTube distribution, and iconic billboards to move awareness from headline to habit-and convert that attention into real conversations with the market." [2]

Kevin, Chief Executive Officer of SAGTEC, expressed, "NTTS gives us a true multi-channel engine-network TV, digital, and out-of-home-all measured against clear KPIs. This campaign will help us tell our story consistently to institutional and retail investors, accelerate commercial conversations, and strengthen brand trust across Southeast Asia and the U.S." [2]

The campaign is designed to provide SAGTEC with a comprehensive media strategy that leverages multiple channels to maximize visibility and engagement. The unified KPI dashboard across broadcast, digital, and out-of-home will track reach, frequency, and engagement, ensuring the campaign's effectiveness. [2]

SAGTEC Global Limited is a regional leader in enterprise-grade POS software, AI-integrated digital systems, and secure data infrastructure for Southeast Asia's fast-evolving retail and service economy. The company's mission is to empower businesses with intelligent, scalable, and secure technology solutions purpose-built for the digital age. [3]

References:
[1] https://www.accessnewswire.com/newsroom/en/publishing-and-media/new-to-the-street-signs-sagtec-global-ltd-nasdaq-sagt-to-yearlong-media-awaren-1061946
[2] https://www.nasdaq.com/press-release/new-street-signs-sagtec-global-ltd-nasdaq-sagt-yearlong-media-awareness-campaign-2025
[3] https://finance.yahoo.com/news/sagtec-drive-cutting-edge-f-130000516.html

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