Roku (ROKU) Declines More Than Market: Some Information for Investors

Friday, Mar 27, 2026 6:54 pm ET2min read
ROKU--
Aime RobotAime Summary

- RokuROKU-- shares fell 2.11% to $87.15, underperforming the S&P 500 and Nasdaq declines.

- Analysts forecast 278.95% EPS growth and $1.2B revenue for Q1, with full-year targets at $2.1/share and $5.51B.

- Roku holds a Zacks Rank #1 (Strong Buy) despite its industry's 165th rank, trading at a 42.42 forward P/E premium.

- Zacks highlights a "Single Best Pick to Double" targeting Gen Z audiences with $1B+ quarterly revenue potential.

Roku (ROKU) ended the recent trading session at $87.15, demonstrating a -2.11% change from the preceding day's closing price. This move lagged the S&P 500's daily loss of 1.67%. Meanwhile, the Dow experienced a drop of 1.73%, and the technology-dominated Nasdaq saw a decrease of 2.15%.

Heading into today, shares of the video streaming company had lost 4.75% over the past month, outpacing the Consumer Discretionary sector's loss of 6.43% and the S&P 500's loss of 6.15%.

The investment community will be closely monitoring the performance of RokuROKU-- in its forthcoming earnings report. The company is predicted to post an EPS of $0.34, indicating a 278.95% growth compared to the equivalent quarter last year. Our most recent consensus estimate is calling for quarterly revenue of $1.2 billion, up 17.88% from the year-ago period.

Looking at the full year, the Zacks Consensus Estimates suggest analysts are expecting earnings of $2.1 per share and revenue of $5.51 billion. These totals would mark changes of +255.93% and +16.28%, respectively, from last year.

Any recent changes to analyst estimates for Roku should also be noted by investors. These latest adjustments often mirror the shifting dynamics of short-term business patterns. With this in mind, we can consider positive estimate revisions a sign of optimism about the business outlook.

Our research demonstrates that these adjustments in estimates directly associate with imminent stock price performance. To take advantage of this, we've established the Zacks Rank, an exclusive model that considers these estimated changes and delivers an operational rating system.

The Zacks Rank system, spanning from #1 (Strong Buy) to #5 (Strong Sell), boasts an impressive track record of outperformance, audited externally, with #1 ranked stocks yielding an average annual return of +25% since 1988. Over the past month, the Zacks Consensus EPS estimate has remained steady. As of now, Roku holds a Zacks Rank of #1 (Strong Buy).

From a valuation perspective, Roku is currently exchanging hands at a Forward P/E ratio of 42.42. This signifies a premium in comparison to the average Forward P/E of 12.89 for its industry.

The Broadcast Radio and Television industry is part of the Consumer Discretionary sector. This industry currently has a Zacks Industry Rank of 165, which puts it in the bottom 33% of all 250+ industries.

The Zacks Industry Rank gauges the strength of our individual industry groups by measuring the average Zacks Rank of the individual stocks within the groups. Our research shows that the top 50% rated industries outperform the bottom half by a factor of 2 to 1.

Make sure to utilize Zacks.com to follow all of these stock-moving metrics, and more, in the coming trading sessions.

Research Chief Names "Single Best Pick to Double"

From thousands of stocks, 5 Zacks experts each have chosen their favorite to skyrocket +100% or more in months to come. From those 5, Director of Research Sheraz Mian hand-picks one to have the most explosive upside of all.

This company targets millennial and Gen Z audiences, generating nearly $1 billion in revenue last quarter alone. A recent pullback makes now an ideal time to jump aboard. Of course, all our elite picks aren’t winners but this one could far surpass earlier Zacks’ Stocks Set to Double like Nano-X Imaging which shot up +129.6% in little more than 9 months.

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Roku, Inc. (ROKU): Free Stock Analysis Report

This article originally published on Zacks Investment Research (zacks.com).

Zacks Investment Research

Zacks is the leading investment research firm focusing on equities earnings estimates and stock analysis for the individual investor, including stock picks, stock screening, portfolio stock tracker and stock screeners. Copyright 2006-2026 Zacks Equity Research, Inc. editor@zacks.com (Manaing editor) webmaster@zacks.com (Webmaster)

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