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Roblox Corporation shares rise 2.63% intraday after launching new licensing platform with Netflix, Lionsgate, Sega, and Kodansha.
ByAinvest
Wednesday, Jul 16, 2025 10:24 am ET1min read
Roblox Corporation rose 2.63% intraday, with the company announcing a new licensing platform for experiences, allowing intellectual property holders to integrate their characters and worlds into its games. The platform has signed licensing partnerships with companies such as Netflix, Lionsgate, Sega, and Kodansha, aiming to expand its revenue sources by diversifying beyond gaming and turning the platform into a hub for socializing, commerce, and advertising.
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