Rivian Surges Past Ford to Become America's Best-Selling Electric Van in 2024

Rivian's electric delivery van (EDV) topped Ford's E-Transit to become America's best-selling electric van in 2024. Rivian delivered over 51,500 electric vehicles, surpassing expectations and beating Ford's 50,122 deliveries in 2023. Rivian's partnership with Amazon and new customers contributed to its success, despite production pauses due to a part shortage and plant upgrades. The company's Q4 sales increased by 84.1% YoY, with 4,397 EDVs sold, compared to Ford's 3,354 E-Transit sales.

In a groundbreaking development in the electric vehicle (EV) market, Rivian's electric delivery van (EDV) has emerged as the best-selling EV model in the United States, surpassing Ford's E-Transit [1]. Rivian's impressive sales performance, driven by its strategic partnership with Amazon and new customers, has solidified its position as a formidable player in the EV industry.

According to data from Kelley Blue Book, Rivian sold a remarkable 51,579 EDVs in 2024, outpacing Ford's 50,122 E-Transit deliveries [1]. This achievement marks a significant milestone for Rivian, which experienced a 68% increase in sales compared to 2023 [1].

One of the key factors contributing to Rivian's success is its partnership with Amazon. The e-commerce giant has been an early adopter of Rivian's EDVs, incorporating them into its delivery fleet. This strategic alliance has played a significant role in Rivian's growth story and has helped the company establish a strong presence in the commercial EV market [2].

Despite facing production pauses due to part shortages and plant upgrades, Rivian's sales momentum remained unyielding. The company's Q4 sales increased by an impressive 84.1% year-over-year (YoY), with 4,397 EDVs sold compared to Ford's 3,354 E-Transit sales [1].

While Rivian's victory in the van sales race is noteworthy, it is essential to mention that Ford still leads in total EV sales, with 97,865 units sold in 2024 [1]. Ford's lower prices make its EVs more appealing to mainstream buyers, allowing the automaker to maintain its dominant position in the market.

As the race for EV dominance heats up, Rivian's partnership with Amazon continues to be a significant advantage. However, the competition is not slowing down, and the overall EV war is far from over [1]. With more automakers entering the market, the future of the EV industry promises to be an exciting and innovative one.

Sources:
[1] Rivian Outsells Ford in Electric Van Sales in 2024. (2025, January 1). Riviantrackr.com. https://riviantrackr.com/news/rivian-outsells-ford-in-electric-van-sales-in-2024/
[2] Amazon Has 20,000 Rivian Electric Delivery Vans in Fleet: What Could Be Next for Both Companies? (2024, December 24). Benzinga. https://www.benzinga.com/trading-ideas/24/12/42599673/amazon-has-20000-rivian-electric-delivery-vans-in-fleet-heres-what-could-be-next-for-both-companies