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Pump.fun, a Solana-based meme coin launchpad, transferred an estimated $615 million off-chain in Q4 2025, reigniting debate over whether its profits represent legitimate business revenue or excessive value extraction from users. The platform generated $74.1 million in Q4 revenue and $935.6 million lifetime, operating at near 100% gross margins with no reported cost of revenue. Industry observers and on-chain data have sparked mixed reactions, with some likening Pump.fun to a "shovel seller" while others argue users participate voluntarily and profits should not be framed as exploitation.

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