RCP Celebrates Custodians and Cleaning Professionals Nationwide.

Thursday, Oct 2, 2025 8:04 am ET1min read

Rubbermaid Commercial Products (RCP) has announced the return of its Behind the Scenes of Clean campaign, a nationwide appreciation program honoring custodians, cleaning professionals, and facility maintenance teams. The initiative coincides with National Custodian Day and Environmental Services Week, recognizing the essential contributions of those who keep communities safe, clean, and welcoming.

HUNTERSVILLE, N.C., Oct. 2, 2025 /PRNewswire/ -- Rubbermaid Commercial Products (RCP), a division of Newell Brands, has announced the return of its Behind the Scenes of Clean campaign, a nationwide appreciation program that honors custodians, cleaning professionals, and facility maintenance teams. The initiative coincides with National Custodian Day (Oct. 2) and Environmental Services Week (beginning Sept. 8), recognizing the essential contributions of these professionals who keep schools, hospitals, workplaces, and public spaces clean, safe, and welcoming every day.

This year marks the fourth iteration of the campaign, which has grown significantly since its inception in 2022. The 2024 campaign quadrupled the number of celebratory events and extended thanks to five times as many cleaning professionals, totaling over 17,000. Building on this momentum, the 2025 campaign will expand its reach to honor over 21,000 professionals with nationwide appreciation events throughout Environmental Services Week and National Custodian Day.

Each event is designed to deliver meaningful recognition and gratitude to the people who engage with RCP's products daily in service of their communities. Events include meals, product giveaways, and opportunities for direct leadership engagement. "Behind the Scenes of Clean has grown to become a true movement of appreciation," said Robert Posthauer, President, Home & Commercial – Commercial at Newell Brands. "Cleaning and facility maintenance professionals play a vital role in the health and safety of every community, and it is a privilege to continue building this tradition of gratitude, ensuring these behind-the-scenes heroes receive the recognition they deserve all year long."

RCP, headquartered in Huntersville, NC, has been a leader in innovative, solutions-based commercial products for over 55 years. The company's offerings include durable, innovative solutions such as BRUTE® heavy-duty trash cans, HYGEN® microfiber cleaning systems, safety signage, washroom innovations, and foodservice solutions. These products are designed to meet the toughest demands of commercial environments, from refuse and recycling to cleaning, safety, washroom, material handling, and foodservice solutions.

The Behind the Scenes of Clean campaign encourages businesses, institutions, and individuals alike to pause, notice, and thank the cleaning professionals who go above and beyond to keep public spaces clean and functioning safely. For more information on Behind the Scenes of Clean and to learn ways to show appreciation in your community, visit the RCP website.

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