Ray-Ban Meta Smart Glasses Sales Double, Boosting EssilorLuxottica Revenue 7.3%

EssilorLuxottica, the global leader in eyewear manufacturing, announced that the sales of its Ray-Ban Meta smart glasses, developed in collaboration with Meta, have more than doubled year-over-year. This surge in sales has significantly contributed to the company's total revenue for the first half of the year, reaching 140.2 billion euros, marking a 7.3% increase compared to the same period last year.

The success of the Ray-Ban Meta smart glasses highlights the growing demand for innovative and technologically advanced eyewear solutions. This achievement not only underscores the company's strategic partnership with Meta but also demonstrates its ability to capitalize on emerging trends in the eyewear industry. The impressive performance of the Ray-Ban Meta smart glasses is a testament to the company's commitment to innovation and its efforts to stay ahead of the curve in a rapidly evolving market.

The company's focus on integrating cutting-edge technology into its products has clearly resonated with consumers, driving significant growth in sales and revenue. The strong performance in the first half of the year sets a positive tone for the remainder of the fiscal year, as the company continues to leverage its partnerships and technological advancements to maintain its leadership position in the global eyewear market.

In a joint statement, the chief executive officer and the vice chief executive officer of EssilorLuxottica emphasized the transformative potential of eyewear as the next generation of computing platforms. They highlighted that the integration of artificial intelligence, sensor technology, and data-rich healthcare infrastructure will empower individuals and unlock their full potential. The success of the Ray-Ban Meta smart glasses, the launch of the Oakley Meta Performance AI glasses, and the positive response to Nuance Audio are all significant milestones in this new domain.

EssilorLuxottica's latest product line, the Oakley Meta smart glasses, was released in June. The company, which owns several renowned brands including Ray-Ban, Oakley, Vogue Eyewear, and Persol, is poised to continue its innovation trajectory. The long-term collaboration agreement signed with Meta in September of last year ensures that both companies will work together to develop multiple generations of smart glasses over the next decade.

In addition to the successful launch of the Ray-Ban Meta smart glasses, EssilorLuxottica is also exploring new opportunities in the smart eyewear market. The company has plans to introduce a new line of smart glasses under the Prada brand, further expanding its portfolio of technologically advanced eyewear solutions. This strategic move is expected to attract a broader range of consumers and solidify the company's position as a leader in the smart eyewear industry.