Pursuit Attractions (PRSU) Soars 18.5% Intraday: Strategic Acquisitions and EBITDA Surge Ignite Investor Frenzy

Summary
• Pursuit Attractions (PRSU) surges 18.5% intraday to $35.61, trading between $34.04 and $37.25
• Q2 2025 revenue jumps 15% YoY to $116.7M, driven by Costa Rica resort acquisition and pricing power
• Adjusted EBITDA soars 49.2% YoY to $29.7M, with $10M raised guidance for 2025

Pursuit Attractions (PRSU) has ignited a market frenzy with an 18.5% intraday surge, trading at $35.61 as of 19:42 ET. The stock’s explosive move follows a Q2 earnings report highlighting 15% revenue growth and a 49.2% EBITDA surge, driven by strategic acquisitions and margin-expanding renovations. With a 52-week high of $47.49 still in reach, the question looms: Is this a sustainable breakout or a short-term euphoria?

Strategic Acquisitions and EBITDA Surge Fuel PRSU’s Rally
Pursuit Attractions’ 18.5% intraday surge is directly tied to its Q2 2025 earnings report and strategic acquisitions. The $111M Costa Rica resort acquisition added $3M in adjusted EBITDA for 2025, while organic renovations drove 11% ticket price and 9% lodging RevPAR growth. The company’s 49.2% EBITDA surge and $10M raised guidance—partly from $7M in FX gains—signal robust operational leverage. Investors are pricing in the company’s ability to scale high-margin experiential travel assets, particularly in perennial destinations like Costa Rica.

Leisure Sector Volatility Amid Disney’s Decline
The leisure sector remains fragmented, with Walt Disney (DIS) down 1.96% on concerns over streaming costs and theme park attendance. While PRSU’s rally reflects niche market dominance in experiential travel, broader leisure peers face macroeconomic headwinds. PRSU’s geographic diversification and high-margin model contrast sharply with Disney’s exposure to global economic cycles, highlighting divergent strategies within the sector.

Options Playbook: Leveraging PRSU’s Short-Term Bullish Momentum
• MACD: -0.125 (bearish divergence), Signal Line: 0.097, Histogram: -0.222 (negative momentum)
• RSI: 49.79 (neutral), Bollinger Bands: $32.55 (upper), $30.29 (middle), $28.03 (lower)
• 200D MA: $31.94 (above current price), 30D MA: $30.17 (below)

PRSU’s technicals suggest a short-term bullish bias despite long-term bearish Kline patterns. Key support at $31.48 and resistance at $31.55 (30D) must hold for momentum to persist. The PRSU20250815C35 call stands out with 23.73% leverage and 52.23% implied volatility, offering 24x upside if the stock closes above $35. A 5% upside scenario (target $38.44) would yield a 118% payoff on this contract. For longer-term exposure, the PRSU20250919C35 call offers 17.62% leverage and 32.85% IV, with gamma of 0.095213 to benefit from price acceleration. Aggressive bulls should target a break above $37.25 (intraday high) to validate the rally.

Backtest Pursuit Attractions Stock Performance
The performance of PRSU after an intraday surge of 19% shows poor results, with a strategy return of -24.54% and an excess return of -30.83%. The strategy underperformed the benchmark with a CAGR of -43.84% and a maximum drawdown of 0.00%, indicating significant risk and substantial losses.

PRSU’s Rally: A High-Barrier Sector Play or a Short-Lived Spike?
Pursuit Attractions’ 18.5% surge reflects its unique positioning in the high-margin experiential travel sector, but sustainability hinges on maintaining its EBITDA growth and geographic diversification. The stock’s 52-week high of $47.49 remains a distant target, with critical support at $31.48 and resistance at $31.55 (30D). Investors should monitor Disney’s (-1.96%) performance as a sector barometer. For now, the PRSU20250815C35 offers a high-leverage play on a potential breakout above $37.25. If the rally falters, watch for a retest of the $34.04 intraday low as a key inflection point.