Pump.fun Launches $PUMP Token ICO Aiming to Raise $600 Million

Pump.fun, a prominent Solana-based memecoin launchpad, has announced the launch of its $PUMP token via an Initial Coin Offering (ICO) on July 12, 2025. The public token sale will commence at 14:00 UTC and continue until July 15 or until the token allocation is exhausted. The ICO aims to raise up to $600 million, accounting for 15% of the token’s total supply. Participants can purchase 150 billion PUMP tokens priced at $0.004 per token through the PumpFun platform after completing KYC verification or via several prominent cryptocurrency exchanges.

Accepted payment methods include Tether (USDT), Circle’s USD Coin (USDC), Solana (SOL), and exchange-specific Staked SOL tokens. However, the ICO excludes participation from US and UK citizens and residents, as well as users of EU-regulated platforms, citing regulatory compliance concerns related to the European Union’s Markets in Crypto-Assets Regulation (MiCA).

PumpFun co-founder Alon revealed that the platform seeks to disrupt established social media giants, including Facebook, TikTok, and Twitch. Alon argued that modern users face algorithmic control, monetization restrictions, and widespread censorship. He further noted that bot proliferation has rendered many platforms nearly unusable, while AI-generated content has overwhelmed authentic user interaction, suggesting that the demise of traditional social media is approaching.

The company’s vision for the public offering centers on creating a Solana-native ecosystem that enables creators and innovators to take charge of their financial futures while providing their communities with opportunities to benefit from their achievements. Following its January 2024 launch, pump.fun has established itself as a recognizable brand by enabling users worldwide to create and trade tokens without barriers. The platform achieved remarkable growth milestones, becoming what many consider the fastest-expanding company in history by reaching $100 million, $300 million, and $500 million in revenue more rapidly than any previous company.

Recent speculation suggests that Pump.fun intends to raise $1 billion through its PUMP token sale, potentially valuing the company at $4 billion. The published tokenomics structure supports these projections, with a maximum supply of 1 trillion tokens distributed as follows: 33% allocated to the ICO, and over 44% designated for ecosystem development and the team.

Community reactions to the $PUMP ICO have been mixed. While some participants express enthusiasm about potential exchange listings and trading prospects, others voice concerns about the platform’s market impact. Prominent Solana memecoin key opinion leader “Bonk Guy” stated that Pumpfun’s ongoing market dominance poses a potential existential risk to the memecoin ecosystem. He noted that when initial reports about the Pumpfun ICO emerged, several leading Solana-based memecoins experienced significant declines. Similar market reactions occurred again following announcements that the Token Generation Event (TGE) would take place on July 12.

Despite the excitement surrounding its token launch, Pump.fun has experienced a substantial 75% decline in trading volumes since the memecoin market peaked in January. This decline coincides with an increase in competition in the sector. Earlier this week, emerging competitor LetsBonk had surpassed Pump.fun’s daily revenue generation, achieving $1 million in earnings and indicating a possible shift in memecoin market leadership.