Pump.fun Launches Liquidity Foundation Amid 97.1 Revenue Drop

Pump.fun has introduced the "Glass Full Foundation" (GFF) as a strategic liquidity initiative to bolster its ecosystem amid a sharp drop in platform revenue. In a post on X, the platform outlined the foundation’s goal to "inject significant liquidity into ecosystem tokens to support our most diehard cults," though it provided no details on project selection or funding sources [1]. Initial capital deployments have already begun, with further support planned [1].

Pump.fun’s platform revenue has plummeted from over $7 million per day in January 2025 to approximately $200,000 daily in recent weeks, according to on-chain data. This decline coincides with the rising popularity of competing launchpad LetsBonk.fun, which recently became the top Solana launchpad by issuances. The rival platform is closely tied to the Bonk community and benefits from integration with decentralized exchange Raydium [1].

Despite the financial downturn, Pump.fun has launched its native token, PUMP, through an initial coin offering that reportedly raised $600 million in 12 minutes. The platform then executed a multimillion-dollar token buyback, suggesting access to substantial liquidity [1]. However, it remains unclear whether these funds are being reallocated to the new foundation.

The GFF initiative is modeled after other crypto foundations, which typically function as nonprofit entities guiding project development. Yet Pump.fun has not clarified whether the GFF is legally formalized or how it will be governed. This lack of transparency may raise questions among investors and developers considering participation [1].

Pump.fun’s ecosystem includes high-profile tokens such as fartcoin (FART), which recently exceeded a $1 billion market cap, and peanut the squirrel, a viral-inspired token that surged to $253 million in value. These successes have not offset the platform’s broader financial struggles [1].

Industry observers suggest the foundation could help Pump.fun retain top-tier projects and stabilize its ecosystem, but the absence of clear governance and funding mechanisms could hinder its credibility. As the memecoin landscape evolves and user behavior shifts toward more structured and transparent projects, Pump.fun’s new initiative may reflect a broader effort to align with these expectations [1].

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[1] Pump.fun Launches 'Glass Full Foundation' As Revenues Tumble Rival Gains Ground (https://coinmarketcap.com/community/articles/68963fc67c3abf782e263d96/)