PSQ Holdings surged 10.56% in premarket trading following the announcement of its $5.75 million acquisition of Tandym’s software assets to bolster its fintech capabilities. The deal, structured as an asset purchase with up to $1 million in cash, aligns with PSQ Holdings’ strategy to expand its digital-first payment solutions, including branded card integrations and loyalty programs. Tandym’s technology enables merchants to reduce processing fees below 1%, enhancing margins and customer retention, which positions the acquisition as a strategic catalyst for growth. Despite PSQ Holdings’ ongoing financial challenges, including negative profitability and high debt, the transaction highlights its pivot toward a comprehensive fintech platform, signaling optimism among premarket traders.
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