"PrimeXBT Redefines Trust in Trading, Putting Traders First"

PrimeXBT, a global multi-asset broker, has launched a new brand campaign titled “Empowering Traders to Succeed,” aimed at supporting traders in maximizing performance, growth, and long-term success. The initiative reflects the evolving expectations of traders, who increasingly prioritize clarity, fairness, and trust in their interactions with financial markets [1].

The campaign is built on PrimeXBT’s core philosophy of placing the trader at the center of its operations. Since its inception in 2018, the platform has focused on creating an ecosystem that adapts to user needs and responds to broader shifts in the trading landscape. The company emphasizes that every product and feature introduced is designed to reduce friction and uncertainty, enabling traders to grow at their own pace [1].

At the heart of the campaign is the concept of empowerment, defined by PrimeXBT through five core values: excellence in trading, trust and reliability, competitive pricing, integrity and transparency, and a client-first culture. The broker provides access to a wide range of global markets, including CFDs on stocks, indices, commodities, crypto, and forex, alongside crypto futures. It also offers ultra-low fees, tight spreads, and industry-leading conditions to give traders a competitive edge [1].

PrimeXBT’s regulated environment and commitment to compliance further underpin its credibility. The platform ensures fund segregation, bank-grade security, and transparent pricing, which are particularly important for traders in markets like South Africa, where regulatory oversight is a key concern. In South Africa, PrimeXBT is licensed by the Financial Sector Conduct Authority (FSCA) and has adapted its services to meet the specific needs of local traders, including educational resources, free demo accounts, and personalized support [4].

The campaign also highlights the growing trend among South African traders toward informed, strategic trading. The African retail forex market is projected to expand by 30% year-on-year, with South Africa leading the continent in daily forex turnover, exceeding US$20 billion. As participation grows, so does the demand for platforms that offer reliable execution, clear pricing, and access to professional-grade tools [4].

PrimeXBT is positioned as a leader in this new era of trading, offering a platform that bridges traditional and digital finance. With over 1,000,000 traders in 150+ countries, the broker continues to innovate based on real trader behavior, ensuring its ecosystem evolves with the needs of its users. As the financial markets enter a period of transformation, PrimeXBT aims to redefine what it means to trade with clarity, control, and growth at the core [1].

Source:

[1] PrimeXBT Launches "Empowering Traders to Succeed" Campaign, Leading a New Era of Trading (https://www.dlnews.com/external/primexbt-launches-empowering-traders-to-succeed-campaign-leading-a-new-era-of-trading/)

[2] PrimeXBT: The Rise of Empowered Trading in South Africa (https://www.cnbcafrica.com/2025/primexbt-the-rise-of-empowered-trading-in-south-africa/)