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On August 8, 2025,
(WSM) reported a 0.09% decline in its stock price, with a trading volume of $0.21 billion, ranking 463rd in market activity for the day. The company’s Pottery Barn division launched a new collaboration with Roller Rabbit, a lifestyle brand known for vibrant patterns and playful designs. The collection features bedding, decorative pillows, rugs, and wallpaper, combining Roller Rabbit’s signature motifs with Pottery Barn’s design expertise. This partnership builds on previous successful collaborations with Pottery Barn Kids and Teen, aiming to expand the brand’s reach into new home categories.Monica Bhargava, Pottery Barn President, emphasized the collaboration’s focus on “joyful and timeless” design, while Roller Rabbit CEO Ed Bertouch highlighted the brand’s commitment to infusing color and storytelling into home spaces. The collection is available on Pottery Barn’s website and social media channels, aligning with the company’s strategy to enhance customer engagement through creative partnerships. The move is expected to bolster Williams-Sonoma’s position in the home furnishings market by attracting consumers seeking distinctive, design-driven products.
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