The Forever Portfolio: 3 Stocks to Buy in 2025 and Hold Forever

In the quest for long-term investment success, it's essential to identify stocks that can stand the test of time. These are the companies that have a strong track record of growth, a durable competitive advantage, and the ability to generate consistent cash flows. In this article, we'll explore three stocks that fit these criteria and could be excellent additions to your forever portfolio.



1. Alphabet (GOOG)
Alphabet, the parent company of Google, is a dominant player in the technology sector with a wide range of services, including Google Search, YouTube, and Google Cloud. The company's strong brand and market share in search make it a formidable competitor, while its investments in AI, quantum computing, and self-driving cars (through Waymo) ensure its long-term growth potential.

Alphabet's diversified business model and strong cash flow generation make it an attractive long-term investment. As of 2024, seven of its services have over 2 billion users each, demonstrating its wide reach and user base. The company's commitment to innovation and long-term investments, combined with its strong brand and market share, make it a solid choice for a forever portfolio.



2. American Express (AXP)
American Express is a leading provider of premium and travel credit cards, targeting wealthier clientele with its airport lounges and other premium travel perks. The company's strong brand and loyal customer base make it difficult for competitors to displace, while its relationship-based business model helps it retain customers and generate consistent revenue.

American Express' focus on premium credit cards and travel perks, combined with its strong brand and customer loyalty, makes it an attractive long-term investment. In Q3 2024, the company added 3.3 million new credit cards to its network, bringing the total to an estimated 145.5 million cards in circulation. This growth, along with the company's strong brand and customer loyalty, ensures its long-term success.



3. LVMH (LVMUY)
LVMH Moet Hennessy Louis Vuitton is a luxury conglomerate with a diverse portfolio of luxury brands, including Louis Vuitton, Dior, and Tiffany's. The company's focus on luxury goods and its global expansion, particularly in East Asia, ensure its long-term growth potential. As the world gets richer, people have more money to spend on luxury items, making LVMH's business model resilient and attractive for a forever portfolio.

LVMH's luxury goods focus, global expansion, and strong brand make it an attractive long-term investment. The company's expansion into new markets, particularly in East Asia, has helped it tap into new sources of growth and maintain its competitive edge. Its luxury goods serve as status symbols, making them less sensitive to economic downturns and ensuring the company's long-term stability.

In conclusion, Alphabet, American Express, and LVMH are three stocks that meet the criteria for a forever portfolio. Their long-term growth potential, strong competitive advantages, and consistent cash flow generation make them attractive investments for the long haul. By including these stocks in your portfolio, you can build a solid foundation for long-term investment success.