Porsche: will continue to invest in the research, development of battery cells in the future

Porsche: will continue to invest in the research, development of battery cells in the future

Porsche AG has announced a significant realignment of its battery activities, shifting focus to cell and system development, as reported in a recent EQS News article [1]. The decision is a response to slower-than-anticipated global demand for electric vehicles (EVs) and changing market conditions in key regions such as China and the United States.

The company's subsidiary, Cellforce Group GmbH, will now concentrate on research and development, abandoning plans to expand its high-performance battery production. This move is aimed at addressing the lack of economies of scale and volume in the global EV market. According to Dr. Michael Steiner, Member of the Executive Board for Research and Development at Porsche, the original business model for Cellforce was not economically viable due to a global lack of volumes.

Porsche will continue to invest in the research and development of battery cells, supporting its ongoing commitment to electric mobility. The company aims to leverage the expertise gained within Cellforce to enhance its electric vehicle offerings. This includes the integration of Cellforce's technical knowledge into V4Smart GmbH & Co. KG, a subsidiary that Porsche acquired from VARTA AG Group earlier this year.

The decision to focus on cell and system development aligns with Porsche's broader strategy of offering a flexible range of drive systems, including combustion engines, hybrids, and all-electric models. This approach allows Porsche to position itself robustly in the ongoing transformation towards sustainable mobility.

While the realignment at Cellforce may result in staff reductions, Porsche has committed to supporting its employees through socially responsible measures. Employees will be offered job opportunities at PowerCo, Volkswagen Group's battery competence center.

The shift in focus reflects broader industry trends, as global EV sales growth has moderated from earlier projections. According to a recent report from IndexBox [2], the market for lithium-ion accumulators in Germany has shown significant changes, with the global trade in these products experiencing shifts in demand and supply dynamics.

In conclusion, Porsche's decision to realign its battery activities underscores the company's commitment to innovation and adaptation in the face of evolving market conditions. By focusing on cell and system development, Porsche aims to maintain its leadership position in electric mobility while ensuring sustainable growth.

References:
[1] Porsche focuses battery activities on cell and system development. (2025, August 25). EQS News. Retrieved from https://www.tradingview.com/news/eqs:d96a8f938094b:0-porsche-focuses-battery-activities-on-cell-and-system-development/
[2] Porsche halts battery production, shifts Cellforce to R&D. (2025, August 25). IndexBox. Retrieved from https://www.indexbox.io/blog/porsche-halts-battery-production-shifts-cellforce-to-rd/