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On June 3, 2025,
(PINS) saw a significant surge in trading volume, with a total of $479 million in shares exchanged, marking a 104.01% increase from the previous day. This surge placed Pinterest at the 192nd position in terms of trading volume for the day. The stock price of Pinterest rose by 3.82%, marking the third consecutive day of gains, with a total increase of 6.66% over the past three days.JPMorgan upgraded Pinterest's stock rating from "Neutral" to "Overweight," raising the price target from $35 to $40. This upgrade was driven by improved user engagement, enhanced monetization, and an attractive valuation. The firm highlighted that 85% of Pinterest users access the platform via its mobile app, which generates over 90% of the company's revenue, reducing exposure to broader search platform volatility.
Analysts at
noted that Pinterest's full-funnel ad platform and AI tools, such as Performance+, are helping the company capture a larger share of ad budgets, particularly from mid-sized advertisers. The firm expects 14% revenue growth for both the second quarter and the full year of 2025, with potential for further upside. Pinterest is also nearing the lower end of its targeted 30-34% adjusted EBITDA margin range, and JPMorgan believes that faster top-line growth and cost control could drive multi-year margin expansion.Despite a 10% year-to-date gain, Pinterest shares are still down 18% from their February highs, presenting what JPMorgan sees as a favorable entry point. The stock trades at 13x 2026 free cash flow and 12x 2026 adjusted EBITDA, below historical averages. The new $40 price target reflects a 15.5x multiple on 2026 estimated EBITDA of $1.54 billion. JPMorgan sees solid execution and underappreciated fundamentals as reasons for a more bullish stance, calling Pinterest’s risk/reward “favorable.”
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