Pineapple Financial to Participate in October Investor Conferences

Pineapple Financial, a leading fintech platform, will participate in the Digital Asset Summit 2025 and Money 20/20 conferences. Cooper Emmons, a Pineapple Advisory Board Member, will represent the company at these events. To schedule one-on-one meetings with Pineapple's management team, email KCSA Strategic Communications at Pineapple@KCSA.com.

Pineapple Financial, a publicly traded fintech company listed on the NYSE American, has announced a significant shift in its digital asset strategy by launching a $100 million Injective (INJ) treasury. This move marks a major milestone in the company's corporate finance strategy, reflecting a growing trend among institutions to explore high-yield altcoin staking as a passive income source.

The Toronto-based fintech firm, led by CEO Shubha Dasgupta, performed its first strategic purchase of INJ tokens, acquiring 678,353 tokens valued at approximately $8.9 million. This purchase is the first of many planned acquisitions, with Pineapple aiming to become the largest holder and staker of INJ. The company's strategy involves staking these tokens within the Injective network, which is expected to provide annual rewards of about 12.75%. This high yield, nearly twice that of Ethereum and approximately 1.8 times higher than Solana, positions INJ as a highly competitive option for passive income generation.

The establishment of this treasury strategy is not merely about passive income but also about integrating Injective's infrastructure into Pineapple's operations. This includes data, servicing, settlement operations, and real-world asset tokenization (RWA), aligning with the company's on-chain mortgage finance vision. The deep integration of Injective's infrastructure is set to transform traditional financial models and drive global on-chain finance adoption.

Eric Chen, from Injective Labs, expressed excitement about Pineapple's strategic move, highlighting the importance of this first step in positioning Pineapple's business alongside Injective's infrastructure. This collaboration is expected to boost the overall adoption of on-chain finance.

While the high yield of INJ staking presents significant potential, there are inherent risks associated with altcoin treasuries. Market volatility and liquidity concerns during token unbonding periods are notable risks. However, staking helps mitigate token inflation for large holders, creating new risk and yield management discussions for institutional players.

Pineapple Financial will be participating in the Digital Asset Summit 2025 and Money 20/20 conferences, with Cooper Emmons, a member of the advisory board, representing the company. Interested parties can schedule one-on-one meetings with Pineapple's management team by emailing KCSA Strategic Communications at Pineapple@KCSA.com.