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On August 22, 2025,
(PEP) traded with a volume of $0.78 billion, a 35.71% decline from the previous day, ranking 132th in market activity. The stock closed up 0.44%, reflecting mixed market dynamics driven by recent operational updates and industry trends.Recent developments highlight PepsiCo’s strategic focus on portfolio optimization and market share gains. The company’s acquisition of Alani Nu, a women-targeted energy drink brand, has driven significant growth, with retail sales surging 129% year-over-year to $301.2 million. Meanwhile, Celsius energy drinks saw a 9% revenue increase, reversing prior declines, supported by expanded distribution channels and faster sales velocity. These gains position PepsiCo to strengthen its 17.3% share in the U.S. ready-to-drink energy drink segment.
Supply chain dynamics also influenced sentiment. Aluminum packaging supplier
Corp, a key partner for PepsiCo, raised its 2025 earnings guidance to 12–15% growth, driven by a 4.1% rise in global shipments. The firm’s improved outlook underscores sustained demand for beverage packaging, indirectly bolstering PepsiCo’s operational efficiency. Conversely, a recent facility closure in Detroit, which resulted in 83 job cuts, signaled cost-cutting measures amid evolving consumer preferences and economic pressures.Investor sentiment remained cautious. Insider selling of $19 million in shares over the past year suggested internal uncertainty, while a RiverPark Advisors report noted concerns over slowing U.S. consumption and rising competitive pressures. Despite these challenges, PepsiCo’s pricing power and dividend resilience continue to attract long-term investors, with analysts emphasizing its potential to outperform peers in a low-growth environment.
The strategy of buying the top 500 stocks by daily trading volume and holding them for one day from 2022 to now delivered moderate returns. The CAGR was 6.98%, with a maximum drawdown of 15.59% during the backtest period. The strategy's performance was generally in line with the S&P 500's, with some volatility due to the high turnover nature of the top 500 stocks.

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