Pepe Drops 1.24% Amid Whale Activity, Ecosystem Expands

Pepe's latest price was $0.05, down 1.241% in the last 24 hours. The meme cryptocurrency Pepe has seen significant activity within its ecosystem, despite the broader market uncertainties. A notable event involved a newly created wallet withdrawing a substantial amount of Pepe tokens from the Binance exchange in late June. This large-scale withdrawal of 500.6 billion PEPE, valued at approximately $5.2 million at the time of the transaction, indicated notable whale accumulation and sustained interest among larger market participants.

In terms of strategic expansion, the token Zeus Pepe ($ZEUS) became listed on the KuCoin exchange. Trading for $ZEUS commenced on July 7, 2025, following a preliminary call auction period. This move marked a step towards wider accessibility for traders interested in the Pepe-associated token project, further solidifying its presence in the cryptocurrency market.

Additionally, the project saw further ecosystem development with the successful closure of Little Pepe's presale fundraising initiative. The project secured $4 million in its presale phase. Alongside this funding milestone, Little Pepe unveiled plans for a dedicated Layer 2 blockchain solution. This solution aims to enhance the infrastructure specifically tailored for its meme coin ecosystem, as announced officially on July 7. This development is expected to bring more efficiency and scalability to the Pepe ecosystem, attracting more users and investors.

Another related project, Neo Pepe, gained attention amidst shifting market sentiments towards other established meme coins. Neo Pepe advanced its strategy through a structured token launch. Its model features a total supply of 1 billion tokens, allocating a significant portion (45%) to its presale event. This design aims to provide access to current buyers while incorporating a mechanism for staged appreciation. The project's progress and presale approach were highlighted in sector coverage, positioning it as an emerging alternative within the meme coin landscape. This strategic move by Neo Pepe is likely to attract more investors looking for new opportunities in the meme coin space.