OranjeBTC's $385M BTC Buy Seals Bitcoin's Role as Inflation Hedge in Latin America

OranjeBTC, a Brazil-based Bitcoin treasury company, has emerged as the largest publicly traded Bitcoin holder in Latin America after acquiring 3,650 Bitcoin (BTC) for approximately $385 million, according to multiple reportsOranjeBTC Becomes Brazil's Top Bitcoin Holder with $385M Purchase^[1]. The purchase, made at an average price of $105,300 per coin, positions the firm as a key player in the region’s growing institutional adoption of digital assets. The company plans to list on Brazil’s B3 stock exchange in early October via a reverse merger with Intergraus, a pre-course provider already listed on the exchangeOranjeBTC Becomes Brazil's Top Bitcoin Holder with $385M Purchase^[1]. Once the merger completes, OranjeBTC will hold 85% of its capital in free float, enabling broader investor participationOranjeBTC Becomes Brazil's Top Bitcoin Holder with $385M Purchase^[1].

The acquisition aligns with a global trend of corporations allocating Bitcoin to their balance sheets as a hedge against inflation and a long-term store of value. OranjeBTC’s move follows the model pioneered by MicroStrategy, which began large-scale Bitcoin purchases in 2020OranjeBTC acquires 3,650 Bitcoin for $385 million^[2]. Over 190 publicly traded companies globally now hold BTC, reflecting a shift in corporate treasury strategiesOranjeBTC acquires 3,650 Bitcoin for $385 million^[2]. OranjeBTC’s CEO, Guilherme Gomes, emphasized the firm’s commitment to Bitcoin, stating, “We’re just getting started” and highlighting the potential for banks and insurers to follow suitOranjeBTC Becomes Brazil's Top Bitcoin Holder with $385M Purchase^[1].

The reverse merger strategy underscores OranjeBTC’s intent to leverage existing market infrastructure to expedite its listing. By taking over Intergraus’ B3 listing, the company aims to streamline regulatory approvals and reduce costs associated with a traditional IPO. Gomes noted that the firm will also utilize Intergraus’ education platform to launch a financial literacy initiative focused on cryptocurrencyOranjeBTC Becomes Brazil's Top Bitcoin Holder with $385M Purchase^[1]. This dual approach—combining institutional Bitcoin accumulation with public education—highlights OranjeBTC’s broader vision to normalize digital assets in Latin America.

Brazil’s crypto adoption has accelerated amid economic challenges, including high inflation and currency volatility. The country’s 17.5% crypto ownership rateOranjeBTC Bitcoin Purchase Hits $385M in Latin America^[3]—driven by a tech-savvy population and a thriving fintech sector—positions it as a regional leader. OranjeBTC’s $385 million investment in BTC reflects confidence in Bitcoin’s resilience against macroeconomic headwinds. The firm’s strategy is supported by prominent investors, including the Winklevoss twins, FalconX, and billionaire Ricardo Salinas, who see long-term value in institutional Bitcoin holdingsOranjeBTC Becomes Brazil's Top Bitcoin Holder with $385M Purchase^[1].

The move could catalyze further consolidation in the Bitcoin treasury space, as seen in recent deals like Strive’s acquisition of Selmer and KindlyMD’s merger with Nakamoto HoldingsOranjeBTC Becomes Brazil's Top Bitcoin Holder with $385M Purchase^[1]. These transactions signal a shift toward pre-emptive partnerships to stabilize the market rather than aggressive BTC acquisitions. OranjeBTC’s listing on B3 may encourage other Latin American companies to adopt Bitcoin-centric business models, expanding the region’s role in global crypto marketsOranjeBTC Becomes Brazil's Top Bitcoin Holder with $385M Purchase^[1].

Bitcoin’s current price of $112,388OranjeBTC Becomes Brazil's Top Bitcoin Holder with $385M Purchase^[1]—a 0.36% decline over 24 hours—does not deter OranjeBTC’s bullish stance. The firm’s purchase, equivalent to 3,650 BTC, represents a significant stake in a market where institutional demand is surging. Analysts note that Bitcoin treasuries now hold 4.0% of all BTC and 3.1% of ETH globally, underscoring their growing influence on asset prices. OranjeBTC’s entry into the public market could further legitimize Bitcoin as a corporate asset class, particularly in regions where regulatory frameworks are still evolvingOranjeBTC Bitcoin Purchase Hits $385M in Latin America^[3].