These are the key contradictions discussed in Opera Limited's latest 2024Q4 earnings call, specifically including: Advertising Revenue Growth Expectations, AI Strategy, Search and Advertising Revenue Growth, AI Integration Impact, Search Revenue Growth and Google Renewal, and iOS Penetration and Market Growth Opportunities:
Revenue and Market Growth:
- Opera Limited reported
29% year-over-year
revenue growth in Q4 2024, exceeding guidance by
800 basis points.
- This growth was driven by accelerated e-commerce opportunities, strong product launches, and user growth in high-ARPU regions, particularly North America and Europe.
Advertising Revenue Surge:
-
Advertising revenue hit
$93 million in Q4, with a
38% year-over-year increase, marking a significant acceleration from the
26% growth in Q3.
- This surge was fueled by Opera Ads' intent-based audience monetization, leveraging vast interest and intent signals, which proved successful in e-commerce and travel verticals.
Product Innovation and User Engagement:
- Opera's user base for its popular gaming browser,
Opera GX, grew to
33.9 million MAUs in Q4, up
2 million from Q3 and
22% year-over-year.
- The growth was attributed to new product releases, enhanced features, and increased engagement in the GX community, including a 36% increase in the number of games available on the GX.games site.
Operational and Financial Performance:
- Adjusted EBITDA reached
$33 million in Q4, representing
23% of revenue, above the high end of guidance.
- This was achieved by scaling marketing efforts effectively, especially in Q4, with a focus on product launches and maintaining attractive ROI on marketing spend.
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