Can AT&T's OneConnect Unlimited Connectivity Solution Stoke Growth?

AT&T Inc. T has launched OneConnect to bring together wireless and home Internet into a single subscription with one fixed monthly price. This new offering reflects AT&T’s broader strategy to improve customer experience and set a new standard for integrated unlimited connectivity in a device-driven world.

AT&T’s OneConnect eliminates the need for multiple plans and bills by linking everything into one account. Customers can easily connect their smartphones, tablets, wearables and home Internet in one place, making it easier to stay connected without the hassle of managing separate services. They can also sign up for both wireless and high-speed 1 Gig fiber Internet in just a few minutes. With everything on one clear monthly bill, including taxes and fees, it’s easier to understand and manage costs.

The service runs on AT&T’s large wireless and fiber network, delivering fast speeds and reliable performance. This allows users to stay online smoothly for work, entertainment and communication without any interruptions.

As households adopt more connected devices, the demand for integrated solutions continues to grow. By focusing on simplicity, transparency and scalability, AT&T’s new all-in-one connectivity service is a forward-looking solution that adapts to modern consumer needs.

How Are Competitors Performing in Upgrading Connectivity?

AT&T faces stiff competition from Verizon Communications, Inc. VZ and T-Mobile, US, Inc. TMUS. Verizon is improving its connectivity by strengthening its 5G network through new tower partnerships and infrastructure upgrades. It has also invested heavily in fiber through the buyout of Frontier to reach more homes with high-speed Internet. These efforts help deliver faster speeds, better coverage and more reliable connectivity for customers.

T-Mobile is upgrading its connectivity by expanding its advanced 5G network and moving users from LTE to faster 5G. Its satellite-based connectivity is designed to keep users connected in remote areas without any signal. T-Mobile is working with QUALCOMM Incorporated QCOM to develop 6G for better network performance.

T’s Price Performance, Valuation & Estimates

AT&T shares have gained 2.6% over the past year against the industry’s decline of 6.8%.

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From a valuation standpoint, AT&T trades at a forward price-to-sales ratio of 1.57, below the industry tally of 1.96.

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Earnings estimates for 2026 have increased 0.4% to $2.30 over the past 60 days, while the same for 2027 have increased 0.4% to $2.54.

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AT&T currently carries a Zacks Rank #3 (Hold). You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.

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QUALCOMM Incorporated (QCOM): Free Stock Analysis Report

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T-Mobile US, Inc. (TMUS): Free Stock Analysis Report

This article originally published on Zacks Investment Research (zacks.com).

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