"OKI Club Launches: Web3 Onboarding for 28M South Koreans"

Moca Network and SK Planet have launched OKI Club, marking the first large-scale enterprise use of AIR Kit for Web3 onboarding. This collaboration integrates Web3 technology into SK Planet’s OK Cashbag app, South Korea’s largest integrated rewards service, enabling retail users to access blockchain functionality and interoperable digital identity natively within a Web2 app.

OKI Club, powered by Moca Network’s AIR Kit SDK, provides a global account, identity, and reputation layer that enables users to accumulate, own, and use their assets with a unified digital identity across multiple ecosystems and applications. By joining OKI Club, SK Planet users can earn rewards in the form of OCB Points and MOCA Coin, unlocking additional in-app benefits within OK Cashbag and cross-ecosystem benefits from the broader Moca Network.

Prior to launch, OKI Club attracted over 600,000 pre-registrations from unique KYC’d users of OK Cashbag, indicating strong demand for blockchain-integrated consumer applications in South Korea. With SK Planet’s 28 million KYC-verified users, OKI Club and the partnership between Moca Network and SK Planet aim to set the stage for widespread Web3 adoption on one of South Korea’s most popular consumer platforms.

Kenneth Shek, project lead of Moca Network, stated, “The launch of OKI Club is a major milestone for Moca Network’s AIR Kit, bringing global account and interoperable digital identity to a broad retail audience.” Kyosu Kim, CBO at SK Planet, added, “OKI Club is a free membership service designed to maximize customer benefits, and through strategic partnerships like this, we will continue to develop innovative programs.”