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Octane and RideNow: Revolutionizing Powersports Financing

Alpha InspirationTuesday, Oct 29, 2024 9:36 am ET
1min read
Octane and RideNow have joined forces to launch RideNow Finance, a private label financing solution that is set to transform the powersports industry. This strategic partnership aims to enhance the customer experience, drive sales, and solidify the market position of both companies.

RideNow Finance, available across all 56 RideNow retail locations, offers customers a seamless and efficient financing experience for over 18,000 new and pre-owned vehicles from various manufacturers. By leveraging Octane's digital tools and full-spectrum financing experience, RideNow dealerships can now provide tailored financing solutions under their own brand.

This private label partnership enables RideNow to run branded financing promotions, integrate branded financing messaging into marketing initiatives, and engage customers throughout the financing lifecycle. This approach is expected to generate higher quality leads, improve customer acquisition, and foster long-term loyalty.

The powersports market, valued at nearly $30 billion, presents a significant opportunity for growth. The introduction of RideNow Finance is poised to disrupt the competitive landscape, offering customers a more convenient and personalized financing experience. As a result, both Octane and RideNow are expected to benefit from increased sales and market share.

The success of RideNow Finance could have broader implications for the powersports industry. As customers increasingly demand seamless and efficient financing options, other players may follow suit, leading to a more competitive and innovative market landscape.

In conclusion, the partnership between Octane and RideNow to launch RideNow Finance represents a significant development in the powersports financing sector. By combining Octane's digital tools and full-spectrum financing experience with RideNow's extensive dealership network, this private label solution is set to revolutionize the customer experience and drive growth for both companies.
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