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Nvidia's Q4 2024 Earnings Call: Navigating Contradictions in Advertising Revenue and AI Strategies

Earnings DecryptTuesday, Mar 11, 2025 3:29 pm ET
1min read
These are the key contradictions discussed in Nvidia's latest 2025 Q3 earnings call, specifically including: Blackwell production and supply chain constraints, gross margin expectations, and issues with product roadmap execution and supply chain:



Operating Efficiency Improvements:
- 36Kr reported a 50% decrease in operating expenses in the second half of 2024 compared to the same period in 2023, with a 17% decrease in the ratio of operating expenses to total revenue.
- This was driven by rigorous cost control, optimization of gross margin, and efficiency enhancement initiatives including office relocation and workforce optimization.

Advertising Revenue and Strategy:
- The company's online advertising services revenue was $100.2 million in the second half of 2024, down from $139.8 million in the same period of 2023.
- The decline was due to proactive optimization of advertising products and customer base, focusing on high-quality customers and stable key accounts, despite macroeconomic uncertainties.

Global Expansion and AI Applications:
- 36Kr expanded its global footprint, launching 36Kr Europe and the Beijing International Chamber of Commerce Global Expansion Service Committee.
- The company remained focused on AI innovation, integrating AI tools like AI text to image and AI financial report interpretation, enhancing content production efficiency and expanding AI applications across diverse business scenarios.

Enterprise Value Added Services and Outlook:
- Enterprise value added services revenue decreased to $19.4 million in the second half of 2024 from $40.5 million in the same period of 2023.
- The decline was primarily due to strategic restructuring and optimizing low-margin, unprofitable government projects. Future plans include continuing legacy IP events and expanding global expansion initiatives to drive revenue growth.

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Ecstatic_Book4786
03/11
36Kr's cost control is 🔥. Margins optimized, expenses down. But why the dip in ad revenue? 🤔
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joethemaker22
03/11
Advertising revenue dip not worrying, strategic play.
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Cannannaca
03/11
AI integration is the future. 36Kr's tools are efficient but execution in supply chain remains a challenge.
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Assistantothe
03/11
Blackwell production issues might delay gains.
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enosia1
03/11
@Assistantothe Do you think it'll impact Q4?
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CantaloupeWarm1524
03/11
Holding $NVDA for AI potential. Diversifying with $MSFT, $GOOGL. Tech giants' strategies align with Nvidia's roadmap.
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yeahyoubored
03/11
Supply chain constraints hitting Blackwell production. Hope Nvidia's roadmap adjusts soon or it might lag behind.
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infinitycurvature
03/11
36Kr's AI moves are 🔥, but supply chain yikes.
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raool309
03/11
Enterprise value added services took a hit but global expansion initiatives could drive growth. Long-term play?
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WatchDog2001
03/11
@raool309 Think it's a long play?
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mav101000
03/11
Holding $NVDA long, betting on AI dominance.
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Aertypro
03/11
@mav101000 How long you been holding NVDA? Think it's still a good entry point now?
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Pin-Last
03/11
Advertising revenue dip not worrying if it's high-quality focus. Margins matter more than massive numbers.
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alpha_mu
03/11
Advertising revenue down but focusing on quality customers might pay off. Macro uncertainties are tough to beat.
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deevee12
03/11
@alpha_mu Agreed, focusing on quality pays.
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SussyAltUser
03/11
@alpha_mu What impact on EPS?
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ExeusV
03/11
36Kr's cost control is 🔥. Anyone else think they might outmaneuver rivals with their AI tools?
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Bossie81
03/11
@ExeusV AI tools? Meh, just hype.
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