Nike Stock Drops for Second Day, Trading Volume Plummets to 63rd Rank

On April 11, 2025, Nike (NKE) experienced a significant decline, with its stock price dropping by 0.02%, marking the second consecutive day of losses. The company's trading volume reached 12.12 billion, a 58.31% decrease from the previous day, placing it at the 63rd position in terms of trading volume for the day.

Nike's stock has been under considerable pressure, hitting a new 52-week low of $52.28 on April 10, 2025. This decline reflects broader market concerns and specific challenges faced by the company, including the impact of tariffs on its supply chain and operational strategies.

Piper Sandler recently adjusted its price target for Nike, reducing it from $90 to $70 while maintaining an Overweight rating. This adjustment comes amidst a series of analyst revisions, with some downgrading their ratings and price targets due to the company's recent performance and market conditions.

Nike's struggles are compounded by the ongoing trade tensions, particularly the tariffs imposed on goods from Vietnam, a key manufacturing hub for the company. These tariffs have disrupted Nike's global supply chain, leading to increased costs and operational challenges. The company's reliance on Vietnam for a significant portion of its production has made it particularly vulnerable to these trade policies.

Despite these challenges, Nike has been actively engaging in share buybacks, repurchasing 6.5 million shares recently. This move is seen as an effort to boost shareholder value and stabilize the stock price amidst the current market volatility.