Nexo and DP World Tour Launch Crypto-Backed Course Record Prize Fund

Nexo has partnered with the DP World Tour to introduce a groundbreaking crypto-backed prize initiative titled the “Course Record Presented by Nexo.” This rolling prize fund is designed to reward professional golfers who break course records at selected tournaments, beginning with the Nexo Championship from August 7 to 10 at Trump International Golf Links in Scotland [1]. The initial prize fund includes $10,000 in fiat currency and an additional $50,000 in NEXO tokens for the first player to break a course record. If no record is broken, the prize rolls over to the next event, with an additional $10,000 added each time [2].

The initiative aims to elevate the stakes of professional golf by incentivizing players to push performance boundaries. In 2024, ten course records were set on the DP World Tour, and six more have already been recorded in 2025 [3]. By introducing a financial reward tied to exceptional play, the DP World Tour is encouraging bold and strategic gameplay, which in turn enhances the excitement for fans [4]. This new structure is a first in golf, according to Nexo co-founder Antoni Trenchev, who emphasized that it merges top-tier performance with the potential of digital assets [5].

The collaboration also reflects Nexo’s broader strategy to integrate cryptocurrency into mainstream industries, including sports. The firm recently introduced its OTC Swap service, allowing users to execute large trades ranging from $250,000 to $3 million. The service supports 90 trading pairs and is accessible via Nexo’s app or web platform, offering competitive rates and instant execution [6]. This capability supports Nexo’s goal of making major crypto transactions more accessible and efficient for investors [7].

The DP World Tour’s decision to adopt a crypto-backed incentive aligns with broader trends in the crypto market, where digital assets are increasingly being used for non-traditional purposes. The prize does not serve as financial advice but rather as a demonstration of how blockchain-based rewards can be applied in professional sports. The success of this initiative could encourage other sporting organizations to explore similar partnerships, potentially expanding the use of blockchain technology in event-based rewards [8].

By bridging traditional sports with emerging financial technologies, the DP World Tour and Nexo are showcasing a forward-thinking approach to athlete motivation and fan engagement. The initiative not only enhances the financial rewards for elite athletes but also introduces a new layer of interaction for spectators and investors [9]. The partnership underscores the evolving adaptability of both the sports and crypto industries, responding to the dynamic shifts in market demand and technological adoption [10].

Source:

[1] Nexo and DP Tour Unveil Crypto Prize Fund (https://www.altcoinbuzz.io/cryptocurrency-news/nexo-and-dp-tour-unveil-crypto-prize-fund/)

[2] DP World Tour, Nexo Introduce $50000 Crypto Prize For Course Record at Nexo Championship (https://www.benzinga.com/crypto/cryptocurrency/25/08/46888767/dp-world-tour-nexo-introduce-50000-crypto-prize-for-course-record-at-nexo-championship)

[3] DP World Tour And Nexo Unveil Rolling “Course Record” Prize With $60K Pot At Nexo Championship (https://blockchainreporter.net/dp-world-tour-and-nexo-unveil-rolling-course-record-prize-with-60k-pot-at-nexo-championship/)

[4] The DP World Tour Just Got Creative With This New Payday (https://www.golfdigest.com/story/dp-world-tour-nexo-prize-money-payouts-for-course-records)

[5] Crypto Award: How Nexo and DP World Tour Are Revolutionizing Golf Incentives (https://www.okx.com/learn/crypto-award-nexo-dp-world-tour)

[6] Nexo and DP World Tour Launch Course Record Prize Fund, and a Crypto Award at the Nexo Championship (https://x.com/nexo?lang=en)

[7] Nexo and DP World Tour Unveil Crypto Prize Fund (https://coinmarketcap.com/community/articles/689582e69652526dbe5c2787/)