NBA All-Star's Crypto Push Helps BTCC Hit $1.15T Trading Milestone

BTCC Exchange, a global cryptocurrency trading platform, reported a record $1.15 trillion in trading volume during Q3 2025, marking a 20% increase from $957 billion in Q2. The exchange also surpassed 10.16 million registered users, up from 9.1 million in the previous quarter. This growth underscores BTCC's expanding influence in the digital asset market, driven by strategic initiatives and industry recognition. The platform's Q3 performance included $1.03 trillion in futures trading and $124 billion in spot trading, with XRP, SOL, and DOGE contributing $70 billion, $32 billion, and $20 billion respectively to the volume.

A key Q3 milestone was BTCC's partnership with NBA All-Star Jaren Jackson Jr., a two-time All-Star and 2023 Defensive Player of the Year. The collaboration, described as a "groundbreaking" effort to bridge sports and crypto, includes a referral challenge offering 300,000 USDT in rewards and a trading competition with prizes such as an iPhone 17 Pro Max and signed merchandise. Aaryn Ling, Head of Branding at BTCC, emphasized the partnership's focus on "authentic storytelling" that highlights Jackson's multifaceted identity as a basketball player, music producer, and crypto trader. The exchange also plans to leverage Jackson's influence to engage mainstream audiences, aligning with its mission to make crypto accessible to everyday users.

BTCC's Q3 achievements were recognized by FXEmpire, which awarded the platform three honors in its 2025 industry analysis: "Lowest Fee Crypto Exchange," "Best Fiat-to-Crypto Trading Platform," and "Best Crypto Exchange in the USA". These accolades reflect BTCC's competitive pricing model, robust fiat integration, and compliance with U.S. regulatory standards, including a FinCEN license. The platform also maintains a 100%+ reserve ratio through monthly Proof of Reserves reports, ensuring transparency in asset management.

To accommodate growing demand, BTCC expanded its product offerings to include over 400 futures trading pairs and 460 spot pairs in Q3. The exchange prioritized listings of emerging assets like ASTER, MYX, FLOCK, LINEA, and WLFI, while maintaining strong liquidity in major pairs. Alex Hung, Head of Operations, noted that the platform's "focus on compliance and transparency" has been critical to user trust, particularly as it scales to serve 10 million users across 100+ countries.

Looking ahead, BTCC outlined key Q4 initiatives, including the launch of copy trading features for Futures Pro, a brand UI refresh, and accelerated listings of new crypto assets. The exchange also plans to enhance its News Center with dedicated sections for market insights and AI-driven analysis. Hung emphasized that the platform's 14-year track record and recent workforce expansion to 3,500 employees reflect its commitment to long-term growth and innovation.

BTCC's Q3 performance highlights its strategic positioning as a leader in the crypto industry, combining user-centric services, regulatory compliance, and high-profile partnerships to drive global adoption. As the platform prepares for Q4, its focus on product innovation and community engagement positions it to capitalize on the evolving digital asset landscape.

Source: [1] The Daily Hodl (https://dailyhodl.com/2025/10/09/btcc-exchange-hits-10m-users-and-1-15t-q3-trading-volume-accelerating-global-expansion/)

[2] Markets Insider (https://markets.businessinsider.com/news/currencies/btcc-exchange-crosses-10-million-users-head-of-operations-alex-hung-on-building-for-the-long-term-1035249792)

[3] GlobeNewswire (https://www.globenewswire.com/news-release/2025/09/24/3155570/0/en/BTCC-Exchange-Partners-with-NBA-All-Star-Jaren-Jackson-Jr-to-Inspire-Smarter-Moves-in-Sports-and-Crypto.html)

[4] Coindesk (https://www.coindesk.com/press-release/2025/08/13/btcc-exchange-announces-first-sports-sponsorship-with-nba-s-jaren-jackson-jr)

[5] Coincheckup (https://coincheckup.com/blog/nba-star-jaren-jackson-jr-named-global-ambassador-for-long-running-crypto-exchange-btcc/)

[6] BTCC Official Website (https://www.btcc.com/en-US)

[7] FXEmpire (https://www.btcc.com/en-US/btcc-updates/company-news/btcc-honored-with-triple-recognitions-from-fxempire-in-comprehensive-2025-industry-analysis)

[8] Gate News (https://www.gate.com/news/detail/12445247)