Morgan Stanley Raises Price Target for eBay to $112, Keeps Overweight Rating

Monday, Jan 19, 2026 8:38 am ET1min read
EBAY--

Morgan Stanley maintains coverage of eBay Inc. (EBAY) with an Overweight rating and boosts its price target to $112 from $102. The firm notes that smaller advertising platforms, e-commerce, travel, and ridesharing are expected to trade at valuation multiples. eBay expands its Circular Fashion Fund to North America and Europe, extending its circular fashion concept beyond the US, UK, Germany, and Australia.

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