MNTN Restarts IPO Plans Amid Market Recovery, Reports 47% Revenue Growth

MNTN, a connected TV advertising platform, is poised to restart its initial public offering (IPO) plans, with the possibility of launching as early as next week. The company, headquartered in Austin, had previously delayed its IPO due to market volatility triggered by tariff policies. This decision to proceed with the IPO comes at a time when many companies have been cautious about entering the public market due to economic uncertainties.

MNTN's IPO is expected to list its shares on the New York Stock Exchange under the ticker symbol MNTN. The company, which has Hollywood star Ryan Reynolds as its Chief Creative Officer, updated its prospectus with the U.S. Securities and Exchange Commission in late April, revealing its latest financial information. According to the updated filing, MNTN reported revenue of $64.5 million for the first three months of 2025, with a net loss of $21.1 million. In comparison, for the same period last year, the company reported revenue of $43.8 million and a net loss of $15.7 million.

Industry insiders have indicated that discussions regarding the IPO are still ongoing, and specific details, including the exact timing, may still change. A representative from MNTN declined to comment further, referring only to the contents of the company's prospectus. The decision to move forward with the IPO follows a period of market instability caused by the tariff policies announced by former U.S. President Donald Trump in early April. These policies led to significant market fluctuations and a temporary halt in IPO activities for many companies.

MNTN's IPO is being underwritten by Morgan Stanley, Citigroup, and Evercore. In 2021, the company completed a $119 million Series D funding round, led by BlackRock and Fidelity Management & Research Company, with a combined investment of approximately $110 million. Other notable investors in MNTN include Qualcomm Ventures, Greycroft, and Bonfire Ventures. The company's platform, MNTN Performance TV, offers a suite of precision targeting, performance measurement, and automated optimization technologies, positioning it as a key player in the connected TV advertising space.

MNTN's decision to restart its IPO plans signals a renewed confidence in the market and the potential for growth in the digital advertising sector. The company's focus on connected TV platforms, coupled with its innovative technology and strong investor backing, positions it well for success in the competitive advertising landscape. As MNTN prepares to go public, industry analysts and potential investors will be closely monitoring the company's progress, anticipating the impact of its IPO on the broader advertising technology sector.