Mixed Martial Arts Group Limited Sees Growth in Women's Participation Amid National Media Exposure
ByAinvest
Thursday, Mar 19, 2026 8:03 am ET1min read
MMA--
MMA.INC Board Member Laura Sanko appeared on CBS Mornings and The Drew Barrymore Show, discussing the growth of mixed martial arts and women's participation in martial arts training. Sanko highlighted martial arts training's transformative effects on confidence, fitness, and personal safety. Women are emerging as a key driver of global martial arts participation growth, and the UFC's $7.7B Paramount/CBS broadcast deal is expected to accelerate this trend.
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