Mikra & Harley Oliver: A Partnership for Operational Success

In the rapidly evolving health-tech industry, strategic collaborations are becoming increasingly important for companies to stay competitive and drive growth. Mikra, a subsidiary of Lifeist Wellness Inc., has recently partnered with Harley Oliver, a Toronto-based digital design firm, to optimize operational efficiency and boost sales growth. This alliance is set to bring about significant changes in Mikra's digital presence and customer engagement.

Harley Oliver, founded in 2007, specializes in creating cutting-edge websites, applications, and digital content experiences. With a focus on e-commerce, branding, and strategy, the firm has collaborated with industry leaders across North America, earning accolades for their innovative and impactful designs. By partnering with Mikra, Harley Oliver aims to streamline operations and enhance the company's digital footprint, further aligning with its mission to make advanced wellness solutions accessible to more consumers.

Through this collaboration, Mikra seeks to leverage Harley Oliver's expertise in fractional outsourcing to reduce internal costs and increase revenue. Andrea Judge, CEO of Lifeist Wellness, emphasizes that the partnership has already yielded tangible results, including greater efficiency and increased sales, as demonstrated by the success of their pre-Black Friday Cyber Monday promotion. Ben Leoni, Founder and Senior Director of Harley Oliver, shares Mikra's vision for innovation and success, and both parties are committed to driving sustainable growth and better customer experiences.



The partnership with Harley Oliver aligns with Mikra's strategy to work with best-in-class partners to enhance its capabilities and deliver impactful customer experiences. By tapping into Harley Oliver's innovative approach and extensive experience, Mikra can optimize its resources, reduce costs, and ultimately make its wellness products more accessible and affordable for consumers.

As the health and wellness market continues to grow and evolve, Mikra's collaboration with Harley Oliver positions the company to capitalize on emerging trends and maintain a competitive edge. By enhancing its digital presence and customer engagement, Mikra can foster stronger connections with health-conscious consumers and drive long-term market penetration.

The future of Mikra and Lifeist Wellness Inc. looks promising, as the company continues to leverage strategic partnerships and innovative solutions to support wellness in innovative ways. With Harley Oliver's expertise in digital design and user experience, Mikra is well-equipped to meet the challenges and opportunities that lie ahead in the rapidly growing health-tech industry.