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Metaplanet, a prominent investment firm, has made a significant move in the cryptocurrency market by purchasing 1,005
valued at approximately $108 million. This acquisition has boosted the company's total holdings to 13,350 bitcoins, making it the fifth-largest publicly traded corporate holder globally. The purchase was made at an average price of $107,601 per bitcoin, reflecting the company's aggressive strategy to accumulate over 210,000 bitcoins by the end of 2027.The latest acquisition was partially financed through the issuance of ¥30 billion (approximately $208 million) in zero-coupon, non-interest-bearing bonds, set to mature in December 2025. This financing move reflects Metaplanet’s ongoing use of debt and equity instruments to fund its BTC buys while also engaging in bond buybacks to enhance its capital efficiency. The company uses a unique shareholder-focused metric — Bitcoin per fully diluted share — to measure the yield and performance of its Bitcoin strategy. Following the latest purchase, Metaplanet reported a quarter-to-date BTC yield exceeding 129%.
Market participants responded positively to the news, with Metaplanet’s shares surging nearly 10% on the day of the announcement. The firm’s stock has been on an impressive run in 2025, climbing more than 350% year-to-date, reflecting growing investor confidence in its Bitcoin-centric approach. The company’s strategic moves are reshaping investor perceptions of corporate treasury management, and reinforcing Bitcoin’s growing role as a long-term store of value in the corporate world.
On the corporate Bitcoin leaderboard, Metaplanet now trails only behind giants like Strategy, Marathon Digital, Twenty One Capital, and
. Last week, it surpassed , whose Bitcoin holdings have remained stagnant in recent quarters. The company's CEO, Simon Gerovich, noted, “Just three months ago, we announced at our shareholder meeting that we hit 3,350 BTC and now we’ve added 10,000 more to reach 13,350 BTC.”This acquisition also highlights the growing institutional interest in bitcoin. As more companies and investors recognize the value of digital assets, the demand for bitcoin is likely to continue rising. Metaplanet's move to acquire a significant amount of bitcoin at a time when the cryptocurrency market is experiencing volatility demonstrates the company's confidence in the long-term prospects of digital currencies. The company's yield metric has surged by 129% following the acquisition, indicating a strong return on investment. This positive yield is a testament to the effectiveness of Metaplanet's investment strategy and its ability to generate value for shareholders.

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