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Japanese investment firm Metaplanet has made a significant addition to its
holdings, purchasing an additional 2,205 BTC for approximately $239 million. This acquisition brings the company's total Bitcoin reserves to 15,555 BTC, valued at around $1.7 billion. The purchase was made at an average price of about $108,237 per Bitcoin, reflecting Metaplanet’s aggressive treasury strategy initiated in late 2024. This move positions Metaplanet as the fifth-largest publicly traded corporate Bitcoin holder worldwide.The company's Bitcoin yield has surged impressively, with a year-to-date gain exceeding 400%. This underscores the success of Metaplanet’s long-term
investment approach. Metaplanet aims to continue its rapid accumulation, targeting 30,000 BTC by the end of 2025 and an ambitious 210,000 BTC by 2027. This strategy is supported by capital market activities, including bond issuances and stock warrants, positioning Metaplanet as a leading example of corporate adoption of Bitcoin in Japan and internationally.The company’s strong commitment to Bitcoin is also mirrored in its financial performance, reporting a 42.4% year-over-year revenue increase in Q2 2025, driven by its crypto-focused business model. This latest transaction, announced on July 7, 2025, highlights Metaplanet’s confidence in Bitcoin’s long-term value and its strategic approach to expanding its digital asset portfolio amid growing institutional interest in cryptocurrencies.
Metaplanet's CEO, Simon Gerovich, announced the acquisition on X, highlighting that the newly acquired coins were purchased at an average price of $108,237 per Bitcoin. This acquisition has also resulted in a notable increase in Metaplanet's BTC Yield, a metric used to measure Bitcoin growth per share, which rose by 15.1% on a weekly basis. This metric reflects the company's effective strategy in enhancing the per-share value of Bitcoin, even as it issues new shares.
Metaplanet's aggressive Bitcoin buying spree has positioned it as one of the top five global Bitcoin holders, based on data from Bitcointreasuries.net. Just four months prior, the company's holdings were below 4,000 BTC. Since then, Metaplanet has more than tripled its Bitcoin reserves, surpassing several major players in the corporate BTC holdings landscape, including Strategy,
, XXI, and .The company's ambitious goal is to accumulate 100,000 BTC by 2026, a target that, if achieved, would solidify its position as a leading institutional holder of Bitcoin. This strategic accumulation is part of Metaplanet's broader effort to integrate Bitcoin into its treasury management, reflecting a growing trend among corporations to diversify their asset portfolios with cryptocurrencies.
The market response to Metaplanet's latest acquisition has been positive, with a modest uptick in the company's stock price. Shares edged up 0.39% to 1,551 yen, mitigating recent weekly losses. Despite a dip of around 6% over the past five days, Metaplanet's stock has gained roughly 15% over the last month, indicating investor confidence in the company's strategic direction.
Metaplanet's latest move is part of a broader trend among institutional investors to embrace Bitcoin as a store of value and a hedge against inflation. The company's aggressive accumulation of Bitcoin aligns with its long-term vision of leveraging digital assets to enhance shareholder value and position itself as a leader in the evolving financial landscape.

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