Metaplanet Boosts Bitcoin Holdings by 150 BTC, Stock Soars 3,000%

Metaplanet, a Tokyo-based investment firm, has expanded its Bitcoin holdings by acquiring an additional 150 BTC, bringing its total holdings to 3,350 BTC. The purchase was announced on March 24, 2025, with the additional Bitcoin acquired at an average price of ¥12.57 million ($80,000) per BTC, totaling approximately $291 million at current market rates. This move solidifies Metaplanet's position as the largest corporate Bitcoin holder in Asia, with a total investment of ¥42.22 billion ($270 million) in Bitcoin acquisitions.

Metaplanet has strategically financed these purchases through stock acquisition rights and zero-coupon bonds, avoiding interest-bearing debt. In March 2025, the company redeemed ¥2 billion ($12.8 million) in bonds ahead of schedule and raised another ¥2 billion through a new bond issuance to continue its Bitcoin buying strategy. The average purchase price across all of Metaplanet’s Bitcoin holdings is ¥12.60 million ($80,200) per BTC.

The company tracks its Bitcoin strategy using a metric called BTC Yield, which calculates the percentage increase in Bitcoin holdings compared to fully diluted shares over time. From July to September 2024, Metaplanet's BTC Yield was 41.7%, which then jumped to 309.8% from October to December 2024 as Bitcoin prices soared. For the first quarter of 2025, Metaplanet achieved a BTC Yield of 68.3%, indicating continued growth in its Bitcoin holdings relative to shares. Since April 2024, when Metaplanet began accumulating Bitcoin, its stock price has risen by over 3,000%, reflecting strong investor confidence in the company’s strategy.

In a related development, Metaplanet recently announced the creation of a new strategic advisory board, with Eric Trump, son of the former U.S. President Donald Trump, named as its first member. The appointment was made on March 21, just days before the latest Bitcoin purchase. Eric Trump brings his background in real estate and finance to the company. Metaplanet’s CEO, Simon Gerovich, stated that the advisory board will include influential voices and thought leaders committed to advancing Bitcoin adoption.

Metaplanet's strategic move to increase its Bitcoin holdings and the formation of its advisory board underscore the company's commitment to Bitcoin as a key part of its treasury strategy. The significant increase in the company's stock price since it began accumulating Bitcoin in April 2024 highlights the growing investor confidence in Metaplanet's approach. The company's use of stock acquisition rights and zero-coupon bonds to finance its Bitcoin purchases demonstrates a prudent financial strategy that avoids interest-bearing debt, further bolstering its financial position.