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Metaplanet, a prominent
treasury company, has unveiled an ambitious plan to accumulate 210,000 BTC by 2027. This target represents approximately 1% of the total Bitcoin supply, which is capped at 21 million coins. The company's CEO, Simon Gerovich, has outlined a strategy that involves using Bitcoin as collateral to access additional capital and fuel acquisitions, particularly in the digital financial services sector.Metaplanet’s CEO, Simon Gerovich, has detailed the company’s two-phase plan. The first phase focuses on relentless BTC accumulation to hit what he calls “escape velocity” — a level of Bitcoin holdings that makes it nearly impossible for competitors to catch up. Gerovich emphasized that Metaplanet’s journey is still in its “really, really early” days, estimating the Bitcoin accumulation phase could span four to six years before fully pivoting into its next stage. “We think of it as a Bitcoin gold rush,” Gerovich said. “We need to accumulate as much bitcoin as we can to get to a point where we’ve reached escape velocity, and it just makes it very difficult for others to catch up.”
Once that mark is reached, Metaplanet plans to pivot. Phase two involves leveraging Bitcoin like government bonds or securities, using it as collateral to secure low-cost financing from banks. The cash would then fund acquisitions of profitable, cash-flowing businesses, diversifying the company’s income streams beyond crypto. Gerovich added that this approach could position Metaplanet to operate like a hybrid between a Bitcoin bank and an investment company.
Metaplanet’s BTC reserves have already surpassed Coinbase’s treasury, despite the exchange being an early crypto giant since Bitcoin traded below $30. Currently, Metaplanet holds 15,555 BTC, placing it fifth worldwide. If it hits its 210,000 BTC target, it would trail only Michael Saylor’s
, which sits at the top of the Bitcoin treasury leaderboard.Metaplanet’s aggressive BTC strategy underscores a growing trend among companies betting big on Bitcoin’s long-term value as digital gold, a store of wealth, and eventually a mainstream financial asset used for secured borrowing. With Bitcoin continuing to gain institutional acceptance, Metaplanet’s bold play is one more sign that the era of major corporate BTC treasuries may only be getting started.
Metaplanet’s plan to accumulate 210,000 BTC by 2027 is expected to have a substantial impact on the Bitcoin market. The significant purchase plan could influence market dynamics, potentially driving up demand and prices. Metaplanet's strategy is not just about holding Bitcoin but also about using it as a strategic asset to drive growth and acquisitions. The company aims to use its Bitcoin holdings to secure loans and investments, further expanding its financial capabilities.
Gerovich's vision for Metaplanet involves leveraging Bitcoin's unique properties as a store of value and a medium of exchange. By accumulating a large portion of the total Bitcoin supply, the company aims to position itself as a major player in the digital asset space. This strategy could set a precedent for other companies looking to integrate Bitcoin into their financial strategies, potentially leading to broader adoption and acceptance of the cryptocurrency.
The company's plan to acquire a digital bank using Bitcoin as collateral is a bold move that underscores its confidence in the cryptocurrency's future. By using Bitcoin as a financial tool, Metaplanet aims to create a self-sustaining ecosystem where its digital assets generate value and drive further growth. This approach could revolutionize the way companies think about digital currencies, moving beyond speculative investments to practical applications in the financial sector.

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