Meta's Layoffs Spark Backlash: High Performers Feel Unfairly Targeted
Friday, Feb 14, 2025 4:49 am ET
Meta Platforms, Inc. (META) has faced intense criticism from former employees who claim that the company's latest round of performance-based layoffs unfairly targeted high performers, including those on parental and medical leave. Despite reporting strong financial results for the fourth quarter and full year 2024, Meta's layoffs have left a bitter taste in the mouths of many former employees.
Meta announced in February that it would lay off approximately 3,600 jobs, or 5% of its workforce, as part of a performance-based reduction. However, many affected employees have taken to public forums to dispute the claim that the layoffs were based on performance, arguing that they had no history of underperformance. One former employee told Business Insider, "The hardest part is Meta publicly stating they're cutting low performers, so it feels like we have the scarlet letter on our backs. People need to know we're not underperformers."
The controversy surrounding Meta's layoffs comes on the heels of a strong financial performance by the company. In its fourth-quarter earnings report, Meta reported revenue of $48.39 billion, surpassing analyst expectations of $47.03 billion. Price per advertisement, an indicator of the health of the company's core digital ad business, also decreased by 17% from the year prior. Despite these positive results, Meta's stock dipped 0.25% in after-hours trading to $726.74, reflecting a 0.44% gain from the previous day's close.
Meta's layoffs have raised questions about the company's commitment to its employees and its long-term financial goals. While Meta has stated that the layoffs are part of its "year of efficiency" strategy, many former employees feel that the company has not been transparent about the reasons behind the cuts. One former employee told Business Insider, "Meta is now the cruelest tech company out there. They're not being honest about why they're doing this."
The potential long-term effects of Meta's layoffs on the company's corporate culture and employee morale are significant. Employees who feel unfairly targeted may lose trust in the company and its leadership, leading to a decrease in employee loyalty and engagement. The layoffs could also lead to a brain drain, as high-performing employees seek opportunities elsewhere. Additionally, the controversy surrounding the layoffs could damage Meta's reputation as an employer, making it harder to attract and retain top talent in the future.
Meta's public perception could also be negatively impacted by the layoffs. If users perceive the company as treating its employees unfairly, it could erode trust in the company and its platforms, potentially leading to decreased user engagement and even user churn. Regulatory scrutiny could also increase if the layoffs are found to be discriminatory or in violation of labor laws.
In conclusion, Meta's layoffs have sparked intense criticism from former employees who feel unfairly targeted despite strong performance records. The controversy surrounding the layoffs could have significant long-term effects on the company's corporate culture, employee morale, and public perception. Meta must address these concerns and communicate its actions effectively to mitigate potential negative consequences and maintain its reputation as a fair and responsible employer.

META Total Revenue YoY
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In recent years, the seven tech giants known as the "Magnificent 7" in the U.S. stock market have become the center of attention for investors and market analysts. These companies are heavily involved in areas like artificial intelligence, cloud computing, online retail, software services, and electric vehicles, focusing on technology and growth sectors that have a significant impact on the U.S. stock market. | 2024 Q4 | 20.63 | -- |
Meta Platforms, Inc., incorporated in Delaware in July 2004, is the world's largest social networking site. The company provides a variety of tools that enable users to connect, share, explore, and communicate with each other on mobile devices and computers. | 2024 Q4 | 20.63 | -- |
Make-A-Video builds on Meta AI’s recent progress in generative technology research and has the potential to open new opportunities for creators and artists. The system learns what the world looks like from paired text-image data and how the world moves from video footage with no associated text. | 2024 Q4 | 20.63 | -- |
Meta Quest Pro transforms virtual reality with advanced tech, reshaping design in both physical and virtual realms. Virtual reality painting and studio apps enhance creativity. Breakthrough high-res mixed reality enables seamless interaction in the virtual world while maintaining a real-world presence, providing a vibrant HD color experience. | 2024 Q4 | 20.63 | -- |
In May 2022 Facebook and Instagram users can both post nonfungible tokens, or NFTs, and digital collectibles to their accounts by linking their wallets. On Aug. 4 2022 Meta said Instagram users across 100 countries could post digital collectibles minted on the Flow blockchain or from wallets supporting the Ethereum or Polygon blockchains to their accounts. | 2024 Q4 | 20.63 | -- |
Meta Platforms, Inc., incorporated in Delaware in July 2004, is the world's largest social networking site. The company provides a variety of tools that enable users to connect, share, explore, and communicate with each other on mobile devices and computers. | 2024 Q4 | 20.63 | -- |
Meta's products and services include Facebook, Messenger, Facebook Watch, and Meta Portal. | 2024 Q4 | 20.63 | -- |
Meta introduced the AI Sandbox for advertisers and expanding Meta Advantage suite. | 2024 Q4 | 20.63 | -- |
Zuckerberg renamed Facebook Meta to demonstrate the company's strategic ambition to be fully committed to the metaverse. Meta has been a leader in the field of metaverse and has invested a lot of resources in this field. | 2024 Q4 | 20.63 | -- |
In August 2023, Meta announced that it will launch a new MR headset Project Cambria. The headset will use high-resolution displays, high-performance chips and eye tracking technology to provide users with a more realistic MR experience. | 2024 Q4 | 20.63 | -- |
On October 28, 2021, Facebook announced that part of the platform's brand will be renamed "Meta". Meta Platforms, Inc., the world's largest social networking site, was incorporated in July 2004. | 2024 Q4 | 20.63 | -- |
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