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In February, meme coins accounted for nearly half of all new token listings on the cryptocurrency exchange
. According to the exchange's data, out of 451 new tokens listed between January and February, approximately 245 were meme coins. This trend underscores the growing popularity and influence of meme coins within the cryptocurrency market. The significant presence of meme coins in new listings suggests a shift in investor interest towards these speculative assets, which are often characterized by their viral nature and community-driven hype.The dominance of meme coins in new listings reflects a broader trend in the cryptocurrency market, where these tokens have gained traction due to their potential for rapid price appreciation and the excitement they generate among retail investors. Meme coins, which often start as jokes or internet memes, have evolved into serious investment vehicles, attracting both individual investors and institutional players. This phenomenon highlights the speculative nature of the cryptocurrency market, where trends and community sentiment can drive significant price movements.
Despite the market volatility, interest in tokens associated with popular personalities and social trends remains high. Tokens associated with famous personalities were among the most profitable, with
, ELONSOL, MELANIA, and CAR showing the biggest gains. The TRUMP token accounted for 45% of the total trading volume among new assets, attracting significant liquidity. This surge in activity signals a new wave of interest in meme assets built on .The rise of meme coins also raises questions about the sustainability and long-term viability of these assets. While meme coins can offer substantial short-term gains, they are also prone to extreme volatility and sudden price crashes. The rapid rise and fall of the TRUMP token, for example, illustrates the risks associated with investing in meme coins. The token, which was launched to commemorate a political event, saw a meteoric rise in value before crashing dramatically, leaving many retail investors with significant losses. This volatility underscores the need for caution and careful consideration when investing in meme coins.
The trend of meme coins dominating new listings also has implications for the broader cryptocurrency ecosystem. As more meme coins enter the market, they can dilute the attention and resources available to other types of tokens, such as those focused on decentralized finance (DeFi) or non-fungible tokens (NFTs). This shift in focus could potentially slow down innovation and development in other areas of the cryptocurrency space. However, it also presents opportunities for investors to diversify their portfolios and capitalize on emerging trends.
In parallel with MEXC’s data, the TRON ecosystem is seeing a resurgence of memecoin activity, especially on the SunPump platform. Since August 2024, more than 95,000 tokens have been created on the TRON network, with the total number of transactions exceeding 2.84 million. This surge in activity signals a new wave of interest in meme assets built on TRON. The TRON ecosystem currently has a market cap of $22.05 billion, with a daily trading volume of $715.13 million. Despite the overall decline, key TRON tokens continue to show varied price movements, reflecting the continued investor interest in memecoins.
Overall, the exchange recorded 451 new tokens in two months, of which 245 were memecoins. These numbers confirm that traders are still willing to invest in assets based on popular trends and public attention. The findings reflect the growing investor appetite for community-driven assets. The average peak price increase increased from 388% in January to 660% in February, with coins like TST and ELONSOL showing price growth of 4,792% and 1,128%, respectively. 7 out of the 10 most traded new tokens were launched in February.
In conclusion, the dominance of meme coins in new listings on MEXC in February highlights the growing influence of these speculative assets within the cryptocurrency market. While meme coins offer the potential for significant short-term gains, they also come with substantial risks and volatility. As the cryptocurrency market continues to evolve, it will be important for investors to stay informed and exercise caution when navigating this dynamic and unpredictable landscape.

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