Meliuz acquires 9.01 bitcoin for $1.01M

Meliuz acquires 9.01 bitcoin for $1.01M

Meliuz, a leading Brazilian fintech company, has acquired 9.01 Bitcoin (BTC) for $1.01 million, aligning with its long-term Bitcoin holding strategy. This purchase follows a trend of corporate Bitcoin adoption, as companies increasingly incorporate digital assets into their treasuries. The acquisition is part of Meliuz's broader financial management approach, which includes expanding digital asset reserves and pursuing collaborations within the AI and crypto ecosystems [3].

The purchase aligns with Meliuz's commitment to digital asset accumulation, as seen in the growing trend of corporate Bitcoin treasuries. Over 170 public companies now operate crypto treasuries, with many restructuring their business models around digital asset accumulation [3]. Meliuz's acquisition is in line with this trend, demonstrating a strategic shift towards incorporating Bitcoin as a reserve asset.

The acquisition was executed through a share issuance, with Meliuz selling 220 million common shares at $0.25 each to raise the necessary funds. This transaction was conducted under Regulation S exemptions, allowing for the private placement of shares. The company's share price declined by 3.53% to $0.25 following the announcement [3].

Meliuz's acquisition comes amidst a broader trend of institutional and wealthy family demand for Bitcoin, which has been driving its price. Despite recent price volatility, long-term BTC holders continue to provide support, with on-chain data showing the 6-12 month UTXO band holding above 20% dominance [2]. This suggests that many investors who bought near previous highs are still holding tight, creating a psychological floor for the market.

While Bitcoin has faced pressure in recent weeks, with a 7% decline in August, derivatives markets show heavy bets between $140K and $200K for Q4, indicating investor confidence in Bitcoin's long-term potential [2]. This optimism is reflected in the growing number of companies adopting Bitcoin as a treasury asset, including Meliuz.

References:
[1] https://cointelegraph.com/news/dutch-crypto-firm-amdax-targets-1-bitcoin-supply-with-23m-treasury-launch
[2] https://invezz.com/news/2025/09/01/eric-trump-reiterates-1-million-bitcoin-prediction-as-range-tightens/
[3] https://coinmarketcap.com/academy/article/cimg-raises-dollar55m-through-share-sale-for-500-bitcoin-purchase