McDonalds Shares Rise 069 with 68th Highest 122 Billion Volume as 5 8 Combos Fuel Burger Battle

McDonald’s (MCD) rose 0.69% on August 20, 2025, with a trading volume of $1.22 billion, ranking 68th in market activity. The company announced a strategic shift to reduce combo meal prices by 15%, offering $5 and $8 specials to reposition itself as an affordable dining option. This follows months of internal discussions with franchisees, who agreed to price cuts in exchange for financial support from the parent company to offset potential losses. The move aims to counter declining consumer traffic and restore confidence in the brand’s value proposition amid heightened price sensitivity among budget-conscious diners.

The decision to reintroduce Extra Value Meals—such as a $5 breakfast and $8 Big Mac combos—marks a departure from recent pricing strategies that faced criticism for perceived inflationary overreach. Executives emphasized that the discounts would apply uniformly across locations, addressing previous disparities caused by franchisee-driven pricing. This aligns with broader efforts to stabilize sales, including the rollout of a “McValue” menu in 2024 and app-exclusive promotions. Analysts note the initiative could pressure competitors like Wendy’s and Burger King, which may struggle to match McDonald’s financial backing for such aggressive discounts.

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