Marriott Vacations Worldwide (VAC) reported its fiscal 2025 Q2 earnings on Aug 06th, 2025. The company delivered robust results, with revenue and earnings rising across key metrics. The company maintained its full-year 2025 guidance and reiterated its long-term modernization goals.
Marriott Vacations Worldwide delivered results that significantly exceeded expectations, with both revenue and net income showing substantial growth. The company maintained its full-year 2025 guidance, indicating confidence in its strategic direction and operational performance.
Revenue The company’s total revenue for the second quarter of 2025 increased by 9.3% year-over-year to $1.25 billion. This growth was driven by strong performance across multiple segments. Sales of vacation ownership products accounted for $370 million, while management and exchange services brought in $219 million. Rental services contributed $160 million in revenue, and the financing segment generated $90 million. Additionally, cost reimbursements totaled $407 million, rounding out the revenue streams that collectively pushed the company to a full quarter of $1.25 billion in total revenue.
Earnings/Net Income Marriott Vacations Worldwide’s earnings per share (EPS) surged by 90.4% in 2025 Q2 to $1.98, up from $1.04 in the prior year. The company’s net income also rose sharply, climbing to $69 million from $38 million in 2024 Q2, a growth of 81.6%. These results reflect significant improvement in profitability and operational efficiency.
Price Action The stock price of VAC declined 2.12% during the latest trading day, dropped 9.74% for the week, and fell 8.85% month-to-date, reflecting a volatile short-term market reaction.
Post-Earnings Price Action Review The post-earnings strategy of buying VAC and holding for 30 days generated a 22.47% return, underperforming the 85.42% return of the benchmark. The Sharpe ratio of 0.11 indicates a modest risk-adjusted return, while the strategy’s low volatility—39.26%—and zero maximum drawdown suggest a relatively stable, but less aggressive, investment approach.
CEO Commentary John Geller, President and CEO, attributed the company’s strong Q2 performance to increased first-time buyer sales and the resilience of the business model. He praised the efforts of associates and the continued consumer demand for travel, noting that timeshare remains a valuable offering. Geller expressed confidence in the company’s progress and reiterated the goal of achieving $150 million to $200 million in annualized Adjusted EBITDA benefits from the modernization program by 2026.
Guidance The company reaffirmed its full-year 2025 non-GAAP guidance, excluding the impacts of asset sales, foreign currency fluctuations, restructuring costs, litigation charges, strategic modernization initiatives, transaction and integration costs, and impairments. These exclusions are due to their unpredictability and potential material impact on GAAP results.
Additional News Within the three weeks following the earnings report,
remained focused on its strategic modernization initiatives. The company did not announce any new mergers or acquisitions but continued to refine its internal operations in support of long-term value creation. No recent leadership changes were disclosed, and there were no new dividend or buyback announcements during this period. The organization remains committed to its operational and financial objectives as outlined in the quarterly earnings report and CEO commentary.
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