Marriott International Reports Strong Q4 and Full Year 2024 Results
Tuesday, Feb 11, 2025 7:10 am ET
Marriott International, Inc. (Nasdaq: MAR) reported robust fourth quarter and full year 2024 results, demonstrating the company's resilience and growth in the face of global economic uncertainties. The company's strong performance was driven by its effective execution across multiple fronts, including net rooms growth, revenue quality, regional performance, balance sheet and capital returns, and strategic initiatives.
Key Financial Metrics:
* Worldwide RevPAR increased 5.0%, driven by 4.1% growth in the U.S. & Canada and 7.2% growth in international markets.
* Reported net income for the fourth quarter was $455 million, with adjusted net income of $686 million.
* Reported diluted EPS was $1.63, with adjusted diluted EPS of $2.45.
* Net rooms growth of 6.8% was significantly higher than industry averages, with conversions representing over 50% of additions.
* The development pipeline reached nearly 3,800 properties with over 577,000 rooms, with 55% in international markets.
* Marriott returned over $4.4 billion to shareholders through dividends and share repurchases in 2024.
Notable Achievements:
1. Development & Growth Strategy: Marriott's net rooms growth of 6.8% significantly outpaced industry averages, with conversions representing over 50% of additions. The company's development pipeline, with 577,000-room pipeline and 55% in international markets, provides strong visibility for future growth.
2. Revenue Quality: The 10% increase in base management and franchise fees to $1,128 million is particularly significant, as these represent high-margin, recurring revenue streams. The growth in residential and co-branded credit card fees indicates successful diversification of revenue sources.
3. Regional Performance: International markets' RevPAR growth of 7.2% outpaced U.S. & Canada's 4.1% growth, demonstrating the benefits of geographic diversification. The strength in APEC and EMEA markets suggests potential for continued international expansion.
4. Balance Sheet & Capital Returns: Despite increased debt levels, Marriott's robust cash flow generation supported $4.4 billion in shareholder returns. The projected RevPAR growth of 2-4% and net rooms growth of 4-5% for 2025 suggest continued strong cash flow generation.
5. Strategic Initiatives: The expansion into midscale segments with Four Points Flex and City Express, along with new outdoor lodging ventures, demonstrates strategic adaptability to capture emerging market opportunities. The growth of Marriott Bonvoy to 228 million members strengthens the company's direct booking capabilities and customer relationships.
2025 Guidance:
* Worldwide RevPAR growth of 2-4%
* Net rooms growth of 4-5%
* Adjusted EBITDA between $5,295-$5,435 million
* Adjusted EPS of $9.82-$10.19
Marriott's Q4 2024 results reveal a company executing effectively across multiple fronts, with several noteworthy developments for investors. The company's strong performance, coupled with its strategic initiatives and guidance for 2025, positions Marriott well for continued success in the global hospitality industry.