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Manulife Canada and Centum Financial Renew Partnership
ByAinvest
Wednesday, Aug 20, 2025 9:43 am ET1min read
Manulife Canada has renewed its partnership with Centum Financial, a Canadian financial services provider. Manulife offers financial advice and insurance services under the Manulife and John Hancock brands. The company operates in Canada, Asia, and Europe, with a wealth and asset management business and insurance and annuity products. The partnership renewal aims to provide customers with comprehensive financial solutions.
Manulife Canada has renewed its strategic partnership with Centum Financial Group Inc. (CENTUM), a Canadian financial services provider, to deliver comprehensive financial solutions to Canadians. The renewed partnership aims to empower Centum's national network of mortgage professionals with innovative financial products and services, helping Canadians protect their homes, families, and financial futures.As part of the enhanced partnership, Manulife and Centum will offer new retirement savings opportunities for Centum agents, building on Centum's existing offerings of Manulife's flexible mortgage lending options and trusted insurance protection. The partnership will also strengthen the commitment to the Mortgage Protection Plan (MPP), a life and disability insurance product designed to help clients protect their families, homes, and savings. Additionally, Manulife Bank mortgage solutions, including Manulife One, will serve as a powerful starting point for clients at the mortgage stage, where opportunities for protection and planning naturally follow.
On September 1, Centum agents will gain access to a new Group RRSP program offered through Manulife and administered through Centum's proprietary DirectPay platform, supporting their own long-term financial goals alongside those of their clients.
The renewed partnership underscores Manulife's commitment to supporting Canadians in the moments that matter most, as well as Centum's focus on helping its brokers and agents succeed. This collaboration aims to better serve Canadian homeowners and mortgage professionals across the country by providing comprehensive mortgage and financial protection solutions.
References:
[1] https://www.marketscreener.com/news/manulife-and-centum-deepen-strategic-partnership-to-better-protect-canadian-homeowners-ce7c51d2dc8af725
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