MakeMyTrip's Q4 2025: Navigating Contradictions in AI Strategy, Marketing Spend, and Industry Growth
Earnings DecryptTuesday, May 20, 2025 8:44 pm ET
2min read
None
Record Financial Performance:
- MakeMyTrip Limited reported a record gross booking value of $9.8 billion for fiscal 2025, marking a 25.9% year-on-year growth in constant currency terms.
- The growth was driven by strong demand, new user acquisition, and the expansion of the company's product offerings.
International Business Growth:
- MakeMyTrip's international air-ticketing revenue grew by over 33% year-on-year, and international hotel revenue rose by over 65% year-on-year, contributing 25% to the overall revenue.
- The international business growth was attributed to enhanced product propositions and increased market penetration.
AI and Customer Experience Enhancement:
- MakeMyTrip continues to invest in AI, with initiatives like Myra.ai, which simplifies trip discovery and booking.
- The company is leveraging AI to provide personalized travel experiences and enhance customer support through digital channels.
Strong Domestic Travel Recovery:
- Domestic departures crossed pre-pandemic levels, and international departures grew by 18.5% year-on-year.
- The recovery in domestic travel was supported by pent-up demand and increased consumer confidence.
![]()
Record Financial Performance:
- MakeMyTrip Limited reported a record gross booking value of $9.8 billion for fiscal 2025, marking a 25.9% year-on-year growth in constant currency terms.
- The growth was driven by strong demand, new user acquisition, and the expansion of the company's product offerings.
International Business Growth:
- MakeMyTrip's international air-ticketing revenue grew by over 33% year-on-year, and international hotel revenue rose by over 65% year-on-year, contributing 25% to the overall revenue.
- The international business growth was attributed to enhanced product propositions and increased market penetration.
AI and Customer Experience Enhancement:
- MakeMyTrip continues to invest in AI, with initiatives like Myra.ai, which simplifies trip discovery and booking.
- The company is leveraging AI to provide personalized travel experiences and enhance customer support through digital channels.
Strong Domestic Travel Recovery:
- Domestic departures crossed pre-pandemic levels, and international departures grew by 18.5% year-on-year.
- The recovery in domestic travel was supported by pent-up demand and increased consumer confidence.
Disclaimer: The news articles available on this platform are generated in whole or in part by artificial intelligence and may not have been reviewed or fact checked by human editors. While we make reasonable efforts to ensure the quality and accuracy of the content, we make no representations or warranties, express or implied, as to the truthfulness, reliability, completeness, or timeliness of any information provided. It is your sole responsibility to independently verify any facts, statements, or claims prior to acting upon them. Ainvest Fintech Inc expressly disclaims all liability for any loss, damage, or harm arising from the use of or reliance on AI-generated content, including but not limited to direct, indirect, incidental, or consequential damages.
Comments
No comments yet