M2: Digital Asset Wealth Management Platform for High-Net-Worth Investors and Institutional Clients
ByAinvest
Tuesday, Sep 16, 2025 2:02 am ET1min read
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The initiative, overseen by a newly formed Crypto Advisory Board (CAB), will be executed in two phases. The first phase involves an initial investment of $60 million, followed by another $60 million in the subsequent phase. This move builds on Reliance's extensive experience in insurance, fintech, and AI, particularly leveraging its RELI Exchange platform [1].
Reliance aims to explore tokenization of insurance-linked assets, which could create a new investment class, enhancing transparency and efficiency in the market. The company believes this innovation could open the door to a new investment class, bringing greater transparency, liquidity, and efficiency to the insurance-linked marketplace [1].
The formation of the CAB highlights Reliance's strategic focus and expertise in managing its new treasury strategy. The board will manage, oversee, and advise on the ongoing development of the company's digital-asset treasury strategy and related digital asset initiatives [1].
CEO Ezra Beyman emphasized that the company's planned entry into cryptocurrency and blockchain-based insurance-linked assets marks another important step in its journey to stay at the forefront of technology-driven innovation. He believes that by building a portfolio of premier digital assets and exploring tokenization opportunities, Reliance can create a new and dynamic investment class that aims to enhance shareholder value and position the company at the cutting edge of InsurTech and blockchain innovation [1].
The announcement of a substantial investment up to $120 million in cryptocurrencies may raise concerns among investors regarding the volatility and regulatory risks associated with digital assets. The reliance on a newly formed CAB for managing digital assets introduces uncertainty about the company's ability to navigate the complexities of the cryptocurrency market effectively. The combination of blockchain and insurance-linked assets presents potential integration challenges that could limit the anticipated benefits, impacting the company's reputation if not executed successfully [1].
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M2, a UAE-based digital asset platform, has repositioned itself as a wealth management platform for high-net-worth individuals, family offices, institutional investors, and corporate treasuries. The firm will offer bespoke investment solutions, regulated custody, yield products, liquidity solutions, and treasury optimization. M2 aims to bridge the gap between traditional wealth management and digital asset markets, providing institutional-grade infrastructure and expert-led services.
Reliance Global Group, Inc. (RELI) has announced a strategic expansion into the digital asset and blockchain sector, marking a significant move in the company's financial innovation journey. The company plans to invest up to $120 million in leading cryptocurrencies such as Bitcoin, Ethereum, and Solana, aiming to enhance its treasury strategy and position itself at the forefront of InsurTech and blockchain innovation [1].The initiative, overseen by a newly formed Crypto Advisory Board (CAB), will be executed in two phases. The first phase involves an initial investment of $60 million, followed by another $60 million in the subsequent phase. This move builds on Reliance's extensive experience in insurance, fintech, and AI, particularly leveraging its RELI Exchange platform [1].
Reliance aims to explore tokenization of insurance-linked assets, which could create a new investment class, enhancing transparency and efficiency in the market. The company believes this innovation could open the door to a new investment class, bringing greater transparency, liquidity, and efficiency to the insurance-linked marketplace [1].
The formation of the CAB highlights Reliance's strategic focus and expertise in managing its new treasury strategy. The board will manage, oversee, and advise on the ongoing development of the company's digital-asset treasury strategy and related digital asset initiatives [1].
CEO Ezra Beyman emphasized that the company's planned entry into cryptocurrency and blockchain-based insurance-linked assets marks another important step in its journey to stay at the forefront of technology-driven innovation. He believes that by building a portfolio of premier digital assets and exploring tokenization opportunities, Reliance can create a new and dynamic investment class that aims to enhance shareholder value and position the company at the cutting edge of InsurTech and blockchain innovation [1].
The announcement of a substantial investment up to $120 million in cryptocurrencies may raise concerns among investors regarding the volatility and regulatory risks associated with digital assets. The reliance on a newly formed CAB for managing digital assets introduces uncertainty about the company's ability to navigate the complexities of the cryptocurrency market effectively. The combination of blockchain and insurance-linked assets presents potential integration challenges that could limit the anticipated benefits, impacting the company's reputation if not executed successfully [1].

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