The global automotive display market is projected to reach $13.6 billion in 2025, with an 8% YoY increase. LTPS TFT LCD and OLED display revenues are expected to exceed 50% of the market in 2025. LTPS TFT LCD will account for 45% and OLED 9% of the total market, while amorphous silicon TFT LCD panel revenue share will decline to 44%. The adoption of higher-end display panel technologies is driving market growth.
The global automotive display market is projected to reach $13.6 billion in 2025, with an 8% year-over-year (YoY) increase. This growth is driven by the adoption of higher-end display panel technologies, including LTPS TFT LCD and OLED displays. According to the latest market analysis, LTPS TFT LCD and OLED display revenues are expected to exceed 50% of the market in 2025. Specifically, LTPS TFT LCD is projected to account for 45% of the total market, while OLED is expected to capture 9% of the market. Conversely, amorphous silicon TFT LCD panel revenue share is anticipated to decline to 44% [1].
The automotive smart display market is experiencing significant growth, fueled by the increasing demand for connected and electric vehicles. The market size is expected to reach USD 18.5 billion by 2032, growing at a CAGR of 9.5%. This growth is driven by the integration of smart displays in various vehicle applications, such as center stacks, dashboards, and rear-view monitors [1]. The market is also influenced by government policies that favor electric and autonomous vehicles, as well as investment in smart mobility technologies [1].
The SID Business Conference held during Display Week in May 2025 provided insights into the market trends and future forecasts for the automotive display market. According to Ross Young, VP of Counterpoint Research, the automotive display market is expected to overtake laptops and monitors in 2025 and 2026, respectively, becoming the third-largest application category. This growth is driven by the adoption of LTPS, OLEDs, and MiniLEDs technologies, which are projected to rise at an 8.5% CAGR [2].
Challenges in the automotive display market include high production costs, particularly for advanced smart displays with OLED/AMOLED technology. These high costs limit the use of such displays in lower-end vehicles. Additionally, automakers face integration issues when incorporating displays into various vehicle systems while maintaining cybersecurity and compatibility. Poorly designed interfaces can also pose safety concerns and lead to stricter regulations [1].
The market is also witnessing advancements in display technology, with new manufacturing processes being developed to address the challenges faced by traditional OLED technologies. For instance, Applied Materials has introduced the MAX OLED solution, a maskless patterning solution using lithography, which can enable higher aperture ratios and cost reductions [2].
In conclusion, the global automotive display market is poised for continued expansion, driven by technological advancements, rising consumer expectations, and the evolution of connected and electric vehicles. While challenges around cost and integration persist, ongoing innovation and growing demand are likely to sustain strong growth across all vehicle categories and regions.
References:
[1] https://scoop.market.us/automotive-smart-display-market-news/
[2] https://displaydaily.com/display-technology-trends-sid-display-week-2025-business-conference/
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