Lovesac launches Snugg couch line with Brittany Snow's campaign.

Tuesday, Sep 9, 2025 9:58 am ET1min read
LOVE--

Award-winning actress Brittany Snow stars in Lovesac's campaign for the launch of Snugg, a new couch line that offers durability, washability, and customization. Lovesac's first-ever couch and loveseat collection, Snugg is designed to fit any room and style. Snow, known for her breakout series "The Hunting Wives," brings modern style and star power to the campaign, highlighting the comfort and versatility of Snugg. Lovesac is a home furnishing and technology brand known for its innovation and customizable, modular sectionals.

Award-winning actress Brittany Snow has joined forces with Lovesac to launch Snugg, the company's first-ever couch and loveseat collection. This new line, designed to fit any room and style, emphasizes durability, washability, and customization. The Snugg line, set to debut on September 9, 2025, is a significant addition to Lovesac's portfolio, which includes modular sectionals and other innovative furniture solutions .

The Snugg collection features a range of customizable options, including three sizes (Sofa, Loveseat, and Chair), three arm styles, and 12 washable covers. Additionally, the line offers two cushion fill options and built-in storage with a hidden compartment, adding to its versatility and functionality. Pricing for the Snugg line starts at $1450 for the Chair, $2050 for the Loveseat, and $2550 for the Sofa .

Lovesac, known for its innovative approach to home furnishing, has built its reputation on products designed to last a lifetime and evolve with customers' lives. The Snugg line embodies this philosophy, offering a modern and adaptable seating solution that can be tailored to fit various living spaces and styles. The company's proprietary "Designed for Life" approach ensures that products are not only durable but also versatile, making them suitable for different stages of life .

The Snugg launch coincides with Lovesac's ongoing commitment to sustainable production and innovation. The company has previously received awards for its sustainable consumer products, reflecting its dedication to responsible manufacturing practices. Snugg is available for purchase online at www.lovesac.com/snugg and in Lovesac showrooms nationwide beginning September 9, 2025 .

References:
https://www.prnewswire.com/news-releases/brittany-snow-finds-her-perfect-fit-introducing-lovesacs-snugg-always-fits-forever-new-302550997.html

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