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State regulators have given the green light for the ambitious $10 billion construction of Meta's largest artificial intelligence data center in rural northeast Louisiana. This pivotal decision, made by the Louisiana Public Service Commission with a 4-1 vote, clears the path for the development of three gas-fired electricity plants to support the facility.
, the company spearheading the power plant plan, received approval at a meeting in Plaquemine after extensive public deliberations.The data center will occupy former agricultural land in Richland Parish covering approximately 70 football fields.
CEO Mark Zuckerberg envisions the facility growing to rival the size of Manhattan as the company invests heavily into the field of artificial intelligence. Governor Jeff Landry and other Louisiana officials view the project as a potential economic boon for a region that has faced long-standing economic challenges. Rob Cleveland, leading the economic development authority in northeast Louisiana, highlighted the significant increase in job opportunities for small businesses due to the ongoing construction.However, the development has attracted criticism due to its immense energy requirements. It is projected that Meta’s data center will demand about three times more electricity annually than the entire city of New Orleans consumes, resulting in a 30% hike in Entergy’s electrical needs across the state. Consequently, Entergy plans to construct three new gas plants, two in Richland Parish and one in St. Charles Parish, to meet this demand.
The proposal raised concerns over who would bear the financial burden of the additional energy infrastructure, with the potential for increased bills for local ratepayers. Environmental groups, along with oil, gas, and petrochemical companies, opposed Entergy’s plan to invest over $5 billion in the new infrastructure, arguing that such costs could unfairly affect ratepayers, while Entergy asserts that their proposed measures would benefit all residents eventually.
Despite these reservations, the decision by the Public Service Commission (PSC) to vote two months ahead of schedule led to a 4-1 approval favoring Entergy's plan. Louisiana Public Service Commissioner Foster Campbell has been an outspoken advocate for the project, viewing it as a critical step for economic renewal in the region. He emphasized the high poverty rates in the northern part of the state and the creation of high-paying jobs as a positive impact on economic development.
However, opposition persists, voiced by figures like Commissioner Davante Lewis, who cast the sole vote against the plan. Concerns were raised about increasing energy bills for ratepayers, the project’s environmental impact, and the adequacy of job commitments for local residents. Critics, including the Louisiana Energy Users Group and the Alliance for Affordable Energy, have also challenged the lack of a competitive bidding process for the project.
Despite opposition from numerous parties, including environmental advocacy groups, the approval allows Entergy to build the gas plants and necessary transmission infrastructure. Entergy emphasized that Meta would bear the financial responsibility for the new plants over the 15-year contract, with assurances that other customers would be protected from these costs. Nonetheless, the lifespan of the plants, potentially extending up to four decades, raises concerns that ratepayers could be financially liable if Meta decides to relocate after its 15-year contractual commitment ends.
The impact of Meta’s project on Richland Parish is already significant, creating a local economic boom and revitalizing the area. Construction on the massive facility, encompassing about 4 million square feet and several buildings, has drawn attention to the rural northeast Louisiana parish. Richland Parish, with a traditionally agrarian economy and a median annual income of approximately $30,000, is experiencing increased activity as businesses establish operations to meet the growing demands of the Meta data center.
This development aims to create roughly 500 permanent jobs and is touted as a transformative investment for the region by Louisiana Governor Jeff Landry. However, despite these economic opportunities, some residents have voiced concerns about the environmental impacts and the sustainability of the project, particularly regarding its demand for local resources such as water and its potential impact on electricity rates in the state.
The hastened approval process by the PSC has faced criticism for limiting public scrutiny and bypassing a competitive bidding process, especially given the project's significant financial and environmental implications. Despite efforts by environmental groups to delay the decision, citing grid reliability and potential environmental risks of the fossil fuel-powered gas plants, construction of the data center in Holly Ridge is already underway, with new infrastructure sprouting up throughout Richland Parish to accommodate the influx of workers and activities associated with this monumental project.
In summary, while the decision to approve Entergy’s plan facilitates the construction of Meta’s large-scale AI data center, it has also stirred significant debate. Proponents, including government and local economic development officials, are optimistic about the project's potential economic revival for the region. Still, as construction progresses rapidly, concerns persist about the long-term energy costs and environmental impacts on the community. As work continues, the focus will be on whether the anticipated benefits for the local economy will outweigh the perceived and potential costs and risks associated with this substantial development.

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