Loca Loka, a Singapore-based tequila brand, plans to enter the Indian market by October 2025, aiming to produce one million bottles within three years. The company will launch Añejo tequila in Miami and Las Vegas in May and will have all three variants available in India. Loca Loka has partnered with a generational distillery in Mexico and plans to establish its facility on the premises once it reaches an annual production of 500,000 litres.
Introduction:
Loca Loka, a pioneering Singapore-based alcoholic beverage (AlcoBev) company, has secured a significant investment of $12.5 million from undisclosed investors [1]. This funding will propel Loca Loka's global expansion, particularly its entry into the Indian market by October 2025 [1]. With a commitment to blending traditional Mexican tequila-making techniques with innovative Indian-inspired flavors, Loca Loka aims to produce one million bottles within three years [2].
Background:
Founded by Indian actor Rana Daggubati, music composer Anirudh Ravichander, and AlcoBev entrepreneur Harsha Vadlamudi, Loca Loka made its debut in 2024 with its flagship products, Tequila Blanco and Tequila Reposado [1]. These premium tequilas combine the traditional agave essence of Mexican tequila with the spicy, sweet notes characteristic of Indian flavors [1]. With a unique blend of cultures, Loca Loka has gained attention in the USA and Southeast Asia and aims for further expansion into the UK, India, and other markets in 2025 [1].
Significance of the Funding:
The $12.5 million funding is a pivotal moment in Loca Loka's journey, as it will accelerate the company's growth and expansion plans [1]. This investment will enable Loca Loka to broaden its reach in existing and new markets, including the UK, India, and Dubai in 2025 [1]. Additionally, the funds will support vital research and development efforts, enabling Loca Loka to innovate and introduce new products that cater to changing consumer tastes [1]. The strategic partners involved in the investment reinforce Loca Loka's vision and add credibility to its plans, strengthening its position in the competitive premium tequila market [1].
Loca Loka's Indian Expansion:
Loca Loka plans to enter the Indian market by October 2025, aiming to produce one million bottles within three years [2]. The company will launch Añejo tequila in Miami and Las Vegas in May and will have all three variants available in India [2]. To establish its facility in India, Loca Loka has partnered with a generational distillery in Mexico and plans to establish its facility on the premises once it reaches an annual production of 500,000 liters [2].
Conclusion:
Loca Loka's $12.5 million funding marks an exciting milestone in the company's journey, as it positions itself to capitalize on the growing global tequila market and solidify its place as a leader in the evolving spirits industry. With a commitment to blending traditional Mexican techniques with unique Indian-inspired flavors, Loca Loka is poised for success in both existing and new markets.
References:
[1] The Karostartup. (2023, January 3). Loca Loka Secures $12.5 Million in Funding. Retrieved from https://thekarostartup.com/loca-loka-secures-12-5-million-in-funding/
[2] BusinessWire. (2023, January 12). Loca Loka to Enter Indian Market with One Million Bottles in Three Years. Retrieved from https://www.businesswire.com/news/home/20230112005299/en/Loca-Loka-to-Enter-Indian-Market-with-One-Million-Bottles-in-Three-Years
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