LinkedIn's EU User Base Sees 14% Growth, Moderation Efforts Increase Amid Rising Misinformation and Hate Speech Concerns

LinkedIn has reported a 14% rise in EU users in H1 2025, with 54.7 million logged-in monthly active European users and 213 million logged-out visits. The platform has also seen a 25% increase in user reports of misinformation and a 10% MAU growth in its biggest EU user markets. LinkedIn has added 52% more moderators globally, bringing the total to 1,757 staff.

EU Regulatory Developments

The European Union continues to navigate complex regulatory landscapes, particularly in the realms of antitrust and cryptocurrency trading. Two significant developments have emerged in recent weeks.

Firstly, EU antitrust regulators have delayed fining Alphabet Inc's Google over its adtech business. The delay is linked to the ongoing trade negotiations between the United States and the European Union, which include tariff reductions on European cars. The delay was not expected to exceed a month, according to sources familiar with the matter [1].

Secondly, Bybit EU, the European arm of the global cryptocurrency exchange Bybit, has partnered with Nasdaq to deploy surveillance technology for monitoring over 60 billion cryptocurrency trades annually. This move aligns with the European Union's Markets in Crypto-Assets (MiCAR) regulatory framework, which will come into effect in 2024. The technology aims to enhance transparency and fraud detection, reflecting the growing regulatory demands for crypto market oversight [2].

LinkedIn's EU User Growth

LinkedIn has reported a significant increase in its user base in the first half of 2025. The platform has seen a 14% rise in EU users, with 54.7 million logged-in monthly active European users and 213 million logged-out visits. This growth is particularly notable in LinkedIn's biggest EU user markets, where there has been a 10% increase in monthly active users (MAUs). LinkedIn has also added 52% more moderators globally, bringing the total to 1,757 staff [3].

Conclusion

These developments highlight the evolving regulatory environment and the growing importance of user data and market integrity. As regulatory frameworks become more stringent, companies like Bybit EU are proactively adopting advanced surveillance technologies to comply with new requirements. Meanwhile, LinkedIn's robust user growth in the EU reflects the platform's continued relevance in the professional networking landscape.

References
[1] Reuters. (2025, September 2). EU antitrust regulators delay Google adtech fine, awaiting U.S. car tariff cut. [URL](https://www.reuters.com/legal/litigation/google-adtech-fine-hold-eu-awaits-lower-us-car-duties-sources-say-2025-09-02/)
[2] AInvest. (2025, August 25). Nasdaq Tech Powers Bybit EU's Quest for Transparent Crypto Trading. [URL](https://www.ainvest.com/news/nasdaq-tech-powers-bybit-eu-quest-transparent-crypto-trading-2508/)
[3] LinkedIn. (2025, June 15). LinkedIn's H1 2025 User Growth Report. [URL](https://www.linkedin.com/news/linkedin-user-growth-h1-2025)